Books Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Books”? What is the Facebook ads cost of interest “Books”? ADCostly analyzed the advertising costs of the interest “Books”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Books”


Interest Audience CPC CPM
Books 683.82M $2.18 $20.01

The interest “Books” has 683.82M audiences in Facebook. The average CPC for interest “Books” in 2020 is $2.18, and the average CPM is $20.01. Interests related to “Books” include “Creative nonfiction”, “Mystery fiction”, “Author” and “Kobo eReader”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $3.24, and the average CPM is $30.23.

Country Audience CPC CPM
India 76.59M 84.57% less than the US 79.85% less than the US
Mexico 43.08M 100.0% less than the US 86.54% less than the US
Indonesia 32.82M 96.91% less than the US 93.45% less than the US
Brazil 30.77M 96.6% less than the US 88.22% less than the US
Thailand 23.25M 95.06% less than the US 71.62% less than the US

The interest”Creative nonfiction” has 72.48M audiences in the United States. The average CPC is $3.24, and the average CPM is $30.23. Except the United States, descending order by the number of audiences, the top five countries are India, Mexico, Indonesia, Brazil and Thailand. India has the most audiences, Its CPC 84.57% less than the US and CPM 79.85% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Australia 6.84M 17.59% less than the US 2.35% less than the US
Taiwan(China) 9.57M 41.67% less than the US 16.24% less than the US
Canada 7.52M 45.99% less than the US 21.87% less than the US
United Kingdom 15.73M 58.02% less than the US 32.58% less than the US
Germany 6.15M 66.05% less than the US 55.57% less than the US

Except the United States, descending order according to CPC price, the top five countries are Australia, Taiwan(China), Canada, United Kingdom and Germany. Australia has the highest CPC, Its CPC 17.59% less than the US and average CPM 2.35% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Australia 6.84M 17.59% less than the US 2.35% less than the US
Taiwan(China) 9.57M 41.67% less than the US 16.24% less than the US
Canada 7.52M 45.99% less than the US 21.87% less than the US
United Kingdom 15.73M 58.02% less than the US 32.58% less than the US
Korea 5.47M 78.7% less than the US 47.77% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Australia, Taiwan(China), Canada, United Kingdom and Korea. Australia has the highest CPM, Its CPC 17.59% less than the US and CPM 2.35% less than the US.


5. Books Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Creative nonfiction 81.22K 50.46% less than Books 61.62% less than Books
Mystery fiction 173.01M 0.46% less than Books 10.89% less than Books
Author 99.11M 28.9% less than Books 43.68% less than Books
Kobo eReader 2.92M 61.47% less than Books 67.92% less than Books
Publishing 369.78M 86.7% less than Books 77.76% less than Books

Interests related to “Books” include “Creative nonfiction”, “Mystery fiction”, “Author”, “Kobo eReader” and “Publishing”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Books” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.