Chinese New Year Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Chinese New Year”? What is the Facebook ads cost of interest “Chinese New Year”? ADCostly analyzed the advertising costs of the interest “Chinese New Year”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Chinese New Year”


Interest Audience CPC CPM
Chinese New Year 40.54M $0.33 $5.24

The interest “Chinese New Year” has 40.54M audiences in Facebook. The average CPC for interest “Chinese New Year” in 2020 is $0.33, and the average CPM is $5.24. Interests related to “Chinese New Year” include “Chinese language”, “New Year's Day”, “Mandarin Chinese” and “Beer measurement”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.61, and the average CPM is $12.87.

Country Audience CPC CPM
Thailand 7.99M 80.33% less than the US 67.75% less than the US
Malaysia 7.34M 77.05% less than the US 85.39% less than the US
Taiwan(China) 6.85M 57.38% less than the US 41.26% less than the US
Philippines 3.0M 91.8% less than the US 92.31% less than the US
Indonesia 2.55M 91.8% less than the US 94.72% less than the US

The interest”Chinese language” has 689.26K audiences in the United States. The average CPC is $0.61, and the average CPM is $12.87. Except the United States, descending order by the number of audiences, the top five countries are Thailand, Malaysia, Taiwan(China), Philippines and Indonesia. Thailand has the most audiences, Its CPC 80.33% less than the US and CPM 67.75% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Singapore 1.42M 59.02% greater than the US 30.23% less than the US
Canada 243.27K 52.46% greater than the US 27.89% less than the US
Australia 324.36K 13.11% greater than the US 32.48% less than the US
NewZealand 81.09K 22.95% less than the US 41.1% less than the US
Germany 40.55K 44.26% less than the US 22.92% less than the US

Except the United States, descending order according to CPC price, the top five countries are Singapore, Canada, Australia, NewZealand and Germany. Singapore has the highest CPC, Its CPC 59.02% greater than the US and average CPM 30.23% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Germany 40.55K 44.26% less than the US 22.92% less than the US
Canada 243.27K 52.46% greater than the US 27.89% less than the US
Singapore 1.42M 59.02% greater than the US 30.23% less than the US
Australia 324.36K 13.11% greater than the US 32.48% less than the US
United Kingdom 243.27K 59.02% less than the US 33.8% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Germany, Canada, Singapore, Australia and United Kingdom. Germany has the highest CPM, Its CPC 44.26% less than the US and CPM 22.92% less than the US.


5. Chinese New Year Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Chinese language 255.45M 81.82% less than Chinese New Year 18.13% less than Chinese New Year
New Year's Day 253.54M 139.39% greater than Chinese New Year 181.3% greater than Chinese New Year
Mandarin Chinese 19.63M 184.85% greater than Chinese New Year 35.5% less than Chinese New Year
Beer measurement 3.78M 24.24% less than Chinese New Year 1.15% less than Chinese New Year
Duanwu Festival 6.6M 160.61% greater than Chinese New Year 105.15% less than Chinese New Year

Interests related to “Chinese New Year” include “Chinese language”, “New Year's Day”, “Mandarin Chinese”, “Beer measurement” and “Duanwu Festival”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Chinese New Year” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.