Construction Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Construction”? What is the Facebook ads cost of interest “Construction”? ADCostly analyzed the advertising costs of the interest “Construction”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Construction”


Interest Audience CPC CPM
Construction 548.35M $0.48 $8.52

The interest “Construction” has 548.35M audiences in Facebook. The average CPC for interest “Construction” in 2020 is $0.48, and the average CPM is $8.52. Interests related to “Construction” include “Tactical shooter”, “Tradesman”, “Roofer” and “Construction management”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.76, and the average CPM is $28.87.

Country Audience CPC CPM
Brazil 38.38M 92.11% less than the US 81.4% less than the US
India 32.35M 86.84% less than the US 93.21% less than the US
Mexico 31.26M 80.26% less than the US 92.52% less than the US
Thailand 19.74M 85.53% less than the US 74.47% less than the US
Philippines 17.0M 94.74% less than the US 85.69% less than the US

The interest”Tactical shooter” has 71.83M audiences in the United States. The average CPC is $0.76, and the average CPM is $28.87. Except the United States, descending order by the number of audiences, the top five countries are Brazil, India, Mexico, Thailand and Philippines. Brazil has the most audiences, Its CPC 92.11% less than the US and CPM 81.4% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Taiwan(China) 6.58M 15.79% greater than the US 72.15% less than the US
Japan 3.29M 10.53% greater than the US 52.03% less than the US
Indonesia 15.9M 39.47% less than the US 84.07% less than the US
Germany 3.84M 59.21% less than the US 39.45% less than the US
Pakistan 8.77M 63.16% less than the US 76.9% less than the US

Except the United States, descending order according to CPC price, the top five countries are Taiwan(China), Japan, Indonesia, Germany and Pakistan. Taiwan(China) has the highest CPC, Its CPC 15.79% greater than the US and average CPM 72.15% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Australia 7.68M 68.42% less than the US 7.41% less than the US
United Kingdom 11.52M 93.42% less than the US 29.79% less than the US
Germany 3.84M 59.21% less than the US 39.45% less than the US
Poland 4.39M 98.68% less than the US 39.94% less than the US
France 6.03M 94.74% less than the US 42.43% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Australia, United Kingdom, Germany, Poland and France. Australia has the highest CPM, Its CPC 68.42% less than the US and CPM 7.41% less than the US.


5. Construction Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Tactical shooter 18.96M 122.92% greater than Construction 3.52% less than Construction
Tradesman 16.82M 2.08% less than Construction 16.31% less than Construction
Roofer 5.21M 43.75% less than Construction 48.36% less than Construction
Construction management 3.52M 120.83% greater than Construction 43.43% less than Construction
Life simulation game 7.8M 477.08% greater than Construction 93.78% less than Construction

Interests related to “Construction” include “Tactical shooter”, “Tradesman”, “Roofer”, “Construction management” and “Life simulation game”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Construction” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.