Employment Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Employment”? What is the Facebook ads cost of interest “Employment”? ADCostly analyzed the advertising costs of the interest “Employment”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Employment”


Interest Audience CPC CPM
Employment 393.47M $0.38 $6.6

The interest “Employment” has 393.47M audiences in Facebook. The average CPC for interest “Employment” in 2020 is $0.38, and the average CPM is $6.6. Interests related to “Employment” include “Vacations”, “CareerBuilder”, “Indeed.com” and “Money”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.72, and the average CPM is $15.39.

Country Audience CPC CPM
India 70.04M 87.5% less than the US 96.04% less than the US
Philippines 30.69M 94.44% less than the US 86.03% less than the US
United Kingdom 16.53M 79.17% less than the US 14.29% less than the US
Burma 9.84M 97.22% less than the US 96.3% less than the US
Pakistan 9.84M 100.0% less than the US 98.83% less than the US

The interest”Vacations” has 100.73M audiences in the United States. The average CPC is $0.72, and the average CPM is $15.39. Except the United States, descending order by the number of audiences, the top five countries are India, Philippines, United Kingdom, Burma and Pakistan. India has the most audiences, Its CPC 87.5% less than the US and CPM 96.04% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Australia 9.05M 40.28% less than the US 1.04% greater than the US
Canada 9.05M 45.83% less than the US 37.36% less than the US
Nigeria 5.51M 54.17% less than the US 81.35% less than the US
Germany 1.97M 70.83% less than the US 25.93% less than the US
Indonesia 3.54M 75.0% less than the US 69.98% less than the US

Except the United States, descending order according to CPC price, the top five countries are Australia, Canada, Nigeria, Germany and Indonesia. Australia has the highest CPC, Its CPC 40.28% less than the US and average CPM 1.04% greater than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Romania 2.75M 98.61% less than the US 39.9% greater than the US
Australia 9.05M 40.28% less than the US 1.04% greater than the US
United Kingdom 16.53M 79.17% less than the US 14.29% less than the US
Germany 1.97M 70.83% less than the US 25.93% less than the US
Singapore 2.36M 86.11% less than the US 27.36% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Romania, Australia, United Kingdom, Germany and Singapore. Romania has the highest CPM, Its CPC 98.61% less than the US and CPM 39.9% greater than the US.


5. Employment Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Vacations 368.07M 73.68% less than Employment 113.64% less than Employment
CareerBuilder 536.87K 34.21% less than Employment 20.0% less than Employment
Indeed.com 21.74M 23.68% less than Employment 10.15% less than Employment
Money 586.69M 102.63% greater than Employment 28.94% less than Employment
Quality of life 328.71M 60.53% less than Employment 97.12% less than Employment

Interests related to “Employment” include “Vacations”, “CareerBuilder”, “Indeed.com”, “Money” and “Quality of life”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Employment” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.