Enterprise software Facebook Ad Cost Report | ADCostly

Facebook ads cost tool - ADCostly

Are you running Facebook ads for interest “Enterprise software”? What is the Facebook ads cost of interest “Enterprise software”? ADCostly analyzed the advertising costs of the interest “Enterprise software”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Enterprise software”


Interest Audience CPC CPM
Enterprise software 13.38M $0.61 $7.35

The interest “Enterprise software” has 13.38M audiences in Facebook. The average CPC for interest “Enterprise software” in 2020 is $0.61, and the average CPM is $7.35. Interests related to “Enterprise software” include “Internet of Things”, “Computer-mediated communication”, “Supply chain management” and “Microsoft Certified Professional”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $1.49, and the average CPM is $21.04.

Country Audience CPC CPM
Philippines 3.5M 97.99% less than the US 94.25% less than the US
India 2.02M 97.99% less than the US 97.05% less than the US
Malaysia 1.61M 95.3% less than the US 91.83% less than the US
Ghana 548.43K 100.0% less than the US 99.33% less than the US
United Kingdom 347.78K 10.74% less than the US 53.23% less than the US

The interest”Internet of Things” has 735.7K audiences in the United States. The average CPC is $1.49, and the average CPM is $21.04. Except the United States, descending order by the number of audiences, the top five countries are Philippines, India, Malaysia, Ghana and United Kingdom. Philippines has the most audiences, Its CPC 97.99% less than the US and CPM 94.25% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
United Kingdom 347.78K 10.74% less than the US 53.23% less than the US
Germany 66.88K 17.45% less than the US 40.83% less than the US
Ireland 26.75K 31.54% less than the US 73.91% less than the US
Canada 120.39K 63.76% less than the US 70.25% less than the US
Thailand 147.14K 85.91% less than the US 85.41% less than the US

Except the United States, descending order according to CPC price, the top five countries are United Kingdom, Germany, Ireland, Canada and Thailand. United Kingdom has the highest CPC, Its CPC 10.74% less than the US and average CPM 53.23% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Germany 66.88K 17.45% less than the US 40.83% less than the US
United Kingdom 347.78K 10.74% less than the US 53.23% less than the US
Canada 120.39K 63.76% less than the US 70.25% less than the US
Ireland 26.75K 31.54% less than the US 73.91% less than the US
Netherlands 80.26K 100.0% less than the US 75.71% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Germany, United Kingdom, Canada, Ireland and Netherlands. Germany has the highest CPM, Its CPC 17.45% less than the US and CPM 40.83% less than the US.


5. Enterprise software Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Internet of Things 15.16M 19.67% less than Enterprise software 0.54% less than Enterprise software
Computer-mediated communication 32.16M 19.67% less than Enterprise software 104.35% less than Enterprise software
Supply chain management 12.52M 26.23% less than Enterprise software 47.48% less than Enterprise software
Microsoft Certified Professional 418.61K 101.64% less than Enterprise software 146.26% less than Enterprise software
Microsoft Developer Network 22.67K 65.57% less than Enterprise software 66.26% less than Enterprise software

Interests related to “Enterprise software” include “Internet of Things”, “Computer-mediated communication”, “Supply chain management”, “Microsoft Certified Professional” and “Microsoft Developer Network”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Enterprise software” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.