Fixed-odds betting Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Fixed-odds betting”? What is the Facebook ads cost of interest “Fixed-odds betting”? ADCostly analyzed the advertising costs of the interest “Fixed-odds betting”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Fixed-odds betting”


Interest Audience CPC CPM
Fixed-odds betting 1.44M $0.63 $5.53

The interest “Fixed-odds betting” has 1.44M audiences in Facebook. The average CPC for interest “Fixed-odds betting” in 2020 is $0.63, and the average CPM is $5.53. Interests related to “Fixed-odds betting” include “Sportsbook”, “Sky Betting and Gaming”, “Online casino” and “Machining”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $1.43, and the average CPM is $26.65.

Country Audience CPC CPM
Australia 43.25K 72.03% less than the US 76.32% less than the US
India 24.51K 93.01% less than the US 97.04% less than the US
Indonesia 10.09K 74.83% less than the US 88.11% less than the US
Bulgaria 5.77K 60.14% less than the US 92.01% less than the US
Thailand 4.33K 84.62% less than the US 94.37% less than the US

The interest”Sportsbook” has 17.3K audiences in the United States. The average CPC is $1.43, and the average CPM is $26.65. Except the United States, descending order by the number of audiences, the top five countries are Australia, India, Indonesia, Bulgaria and Thailand. Australia has the most audiences, Its CPC 72.03% less than the US and CPM 76.32% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Germany 4.33K 37.06% greater than the US 77.3% less than the US
Bulgaria 5.77K 60.14% less than the US 92.01% less than the US
Australia 43.25K 72.03% less than the US 76.32% less than the US
Indonesia 10.09K 74.83% less than the US 88.11% less than the US
Philippines 4.33K 78.32% less than the US 82.03% less than the US

Except the United States, descending order according to CPC price, the top five countries are Germany, Bulgaria, Australia, Indonesia and Philippines. Germany has the highest CPC, Its CPC 37.06% greater than the US and average CPM 77.3% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Australia 43.25K 72.03% less than the US 76.32% less than the US
Germany 4.33K 37.06% greater than the US 77.3% less than the US
Philippines 4.33K 78.32% less than the US 82.03% less than the US
Indonesia 10.09K 74.83% less than the US 88.11% less than the US
Bulgaria 5.77K 60.14% less than the US 92.01% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Australia, Germany, Philippines, Indonesia and Bulgaria. Australia has the highest CPM, Its CPC 72.03% less than the US and CPM 76.32% less than the US.


5. Fixed-odds betting Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Sportsbook 3.62M 307.94% greater than Fixed-odds betting 137.97% less than Fixed-odds betting
Sky Betting and Gaming 1.87M 12.7% less than Fixed-odds betting 16.27% less than Fixed-odds betting
Online casino 13.82M 71.43% less than Fixed-odds betting 204.16% less than Fixed-odds betting
Machining 9.9M 55.56% less than Fixed-odds betting 30.2% less than Fixed-odds betting
Video poker 1.79M 58.73% less than Fixed-odds betting 5.61% less than Fixed-odds betting

Interests related to “Fixed-odds betting” include “Sportsbook”, “Sky Betting and Gaming”, “Online casino”, “Machining” and “Video poker”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Fixed-odds betting” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.