Free Games Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Free Games”? What is the Facebook ads cost of interest “Free Games”? ADCostly analyzed the advertising costs of the interest “Free Games”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Free Games”


Interest Audience CPC CPM
Free Games 357.81K $0.75 $6.35

The interest “Free Games” has 357.81K audiences in Facebook. The average CPC for interest “Free Games” in 2020 is $0.75, and the average CPM is $6.35. Interests related to “Free Games” include “IPhone”, “First-person shooter games”, “IPhone 4” and “Platform game”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.87, and the average CPM is $8.31.

Country Audience CPC CPM
Nigeria 69.42K 98.85% less than the US 38.51% less than the US
Indonesia 20.39K 95.4% less than the US 36.94% less than the US
Thailand 19.68K 97.7% less than the US 78.46% less than the US
Philippines 19.32K 98.85% less than the US 73.41% less than the US
Mexico 18.61K 93.1% less than the US 61.73% less than the US

The interest”IPhone” has 40.43K audiences in the United States. The average CPC is $0.87, and the average CPM is $8.31. Except the United States, descending order by the number of audiences, the top five countries are Nigeria, Indonesia, Thailand, Philippines and Mexico. Nigeria has the most audiences, Its CPC 98.85% less than the US and CPM 38.51% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Malaysia 2.5K 47.13% less than the US 39.59% less than the US
United Kingdom 6.08K 77.01% less than the US 54.39% less than the US
Chile 2.5K 85.06% less than the US 77.02% less than the US
Ecuador 15.39K 91.95% less than the US 61.73% less than the US
Argentina 3.94K 91.95% less than the US 83.15% less than the US

Except the United States, descending order according to CPC price, the top five countries are Malaysia, United Kingdom, Chile, Ecuador and Argentina. Malaysia has the highest CPC, Its CPC 47.13% less than the US and average CPM 39.59% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
France 2.15K 100.0% less than the US 272.2% greater than the US
Spain 1.79K 95.4% less than the US 110.23% greater than the US
Kenya 1.43K 98.85% less than the US 51.38% greater than the US
Sweden 1.79K 100.0% less than the US 38.39% greater than the US
Australia 2.15K 98.85% less than the US 1.44% less than the US

Except the United States, descending order according to average CPM price, the top five countries are France, Spain, Kenya, Sweden and Australia. France has the highest CPM, Its CPC 100.0% less than the US and CPM 272.2% greater than the US.


5. Free Games Expansion Facebook Interests Analysis


Interest Audience CPC CPM
IPhone 632.32M 28.0% less than Free Games 15.28% less than Free Games
First-person shooter games 657.11M 13.33% less than Free Games 73.86% greater than Free Games
IPhone 4 2.87M 66.67% less than Free Games 24.72% less than Free Games
Platform game 87.53M 2.67% less than Free Games 50.39% greater than Free Games
Mobile game 176.3M 204.0% greater than Free Games 293.54% greater than Free Games

Interests related to “Free Games” include “IPhone”, “First-person shooter games”, “IPhone 4”, “Platform game” and “Mobile game”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Free Games” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.