Game consoles Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Game consoles”? What is the Facebook ads cost of interest “Game consoles”? ADCostly analyzed the advertising costs of the interest “Game consoles”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Game consoles”


Interest Audience CPC CPM
Game consoles 418.79M $1.48 $12.55

The interest “Game consoles” has 418.79M audiences in Facebook. The average CPC for interest “Game consoles” in 2020 is $1.48, and the average CPM is $12.55. Interests related to “Game consoles” include “Fantasy film”, “First-person shooter games”, “Third-person shooter” and “Online games”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.48, and the average CPM is $20.53.

Country Audience CPC CPM
Malaysia 15.08M 41.67% greater than the US 83.83% less than the US
United Kingdom 14.66M 2.08% less than the US 57.87% less than the US
Indonesia 6.7M 14.58% greater than the US 74.09% less than the US
Germany 4.19M 100.0% less than the US 26.94% less than the US
France 2.93M 100.0% less than the US 75.65% less than the US

The interest”Fantasy film” has 59.05M audiences in the United States. The average CPC is $0.48, and the average CPM is $20.53. Except the United States, descending order by the number of audiences, the top five countries are Malaysia, United Kingdom, Indonesia, Germany and France. Malaysia has the most audiences, Its CPC 41.67% greater than the US and CPM 83.83% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Hong Kong(China) 1.26M 237.5% greater than the US 32.25% less than the US
Malaysia 15.08M 41.67% greater than the US 83.83% less than the US
Indonesia 6.7M 14.58% greater than the US 74.09% less than the US
Singapore 2.09M 14.58% greater than the US 17.68% less than the US
United Kingdom 14.66M 2.08% less than the US 57.87% less than the US

Except the United States, descending order according to CPC price, the top five countries are Hong Kong(China), Malaysia, Indonesia, Singapore and United Kingdom. Hong Kong(China) has the highest CPC, Its CPC 237.5% greater than the US and average CPM 32.25% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Singapore 2.09M 14.58% greater than the US 17.68% less than the US
Germany 4.19M 100.0% less than the US 26.94% less than the US
Hong Kong(China) 1.26M 237.5% greater than the US 32.25% less than the US
United Kingdom 14.66M 2.08% less than the US 57.87% less than the US
Indonesia 6.7M 14.58% greater than the US 74.09% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Singapore, Germany, Hong Kong(China), United Kingdom and Indonesia. Singapore has the highest CPM, Its CPC 14.58% greater than the US and CPM 17.68% less than the US.


5. Game consoles Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Fantasy film 210.0M 47.3% greater than Game consoles 29.8% less than Game consoles
First-person shooter games 657.11M 42.57% greater than Game consoles 12.03% less than Game consoles
Third-person shooter 32.02M 21.62% greater than Game consoles 13.15% less than Game consoles
Online games 700.35M 7.43% greater than Game consoles 8.29% less than Game consoles
Mobile game 176.3M 54.05% greater than Game consoles 99.12% greater than Game consoles

Interests related to “Game consoles” include “Fantasy film”, “First-person shooter games”, “Third-person shooter”, “Online games” and “Mobile game”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Game consoles” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.