Government procurement Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest "Government procurement"? What is the Facebook ads cost of interest "Government procurement"? ADCostly analyzed the advertising costs of the interest "Government procurement". ADCostly is the best Facebook ads cost analysis tool, providing CPC, CPM, CTR and CPA benchmarks for Government procurement Facebook advertising to help you better adjust your Facebook ads cost.


1. The Facebook Ads Cost Of Interest "Government procurement"


Interest Audience CPC CPM
Government procurement 787.25K $0.85 $6.92

The interest "Government procurement" has 787.25K audiences in Facebook. The average CPC for interest "Government procurement" in 2020 is $0.85, and the average CPM is $6.92. Interests related to "Government procurement" include "Strategic sourcing", "Supply chain management", "Supply chain" and "Public works". These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly. And you can check the target audience of Government procurement through Facebook interest targeting tool, AdTargeting.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.08, and the average CPM is $8.87.

Country Audience CPC CPM
Brazil 341.67K 50.0% less than the US 81.4% less than the US
Ukraine 87.39K 100.0% less than the US 56.37% less than the US
Bangladesh 54.32K 75.0% less than the US 84.22% less than the US
Zambia 28.34K 75.0% less than the US 92.78% less than the US
Russia 26.77K 2262.5% less than the US 32.36% greater than the US

The interest"Strategic sourcing" has 3.94K audiences in the United States. The average CPC is $0.08, and the average CPM is $8.87. Except the United States, descending order by the number of audiences, the top five countries are Brazil, Ukraine, Bangladesh, Zambia and Russia. Brazil has the most audiences, Its CPC 50.0% less than the US and CPM 81.4% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Russia 26.77K 2262.5% greater than the US 32.36% greater than the US
Kenya 21.26K 25.0% less than the US 75.2% less than the US
Canada 11.02K 25.0% less than the US 47.35% less than the US
Brazil 341.67K 50.0% less than the US 81.4% less than the US
Nigeria 7.08K 50.0% less than the US 84.1% less than the US

Except the United States, descending order according to CPC price, the top five countries are Russia, Kenya, Canada, Brazil and Nigeria. Russia has the highest CPC, Its CPC 2262.5% greater than the US and average CPM 32.36% greater than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Russia 26.77K 2262.5% greater than the US 32.36% greater than the US
Israel 787 87.5% less than the US 19.95% less than the US
Canada 11.02K 25.0% less than the US 47.35% less than the US
Italy 3.94K 100.0% less than the US 54.34% less than the US
Ukraine 87.39K 100.0% less than the US 56.37% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Russia, Israel, Canada, Italy and Ukraine. Russia has the highest CPM, Its CPC 2262.5% greater than the US and CPM 32.36% greater than the US.


5. Government procurement Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Strategic sourcing 34.28K 18.82% greater than Government procurement 74.86% greater than Government procurement
Supply chain management 12.52M 47.06% greater than Government procurement 44.22% less than Government procurement
Supply chain 83.19M 52.94% greater than Government procurement 47.83% less than Government procurement
Public works 4.37M 56.47% greater than Government procurement 44.94% greater than Government procurement
Engineering, procurement, and construction management 52.79K 54.12% greater than Government procurement 50.87% less than Government procurement

Interests related to "Government procurement" include "Strategic sourcing", "Supply chain management", "Supply chain", "Public works" and "Engineering, procurement, and construction management". These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest "Government procurement" is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


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