Home and Away Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Home and Away”? What is the Facebook ads cost of interest “Home and Away”? ADCostly analyzed the advertising costs of the interest “Home and Away”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Home and Away”


Interest Audience CPC CPM
Home and Away 6.21M $0.96 $19.43

The interest “Home and Away” has 6.21M audiences in Facebook. The average CPC for interest “Home and Away” in 2020 is $0.96, and the average CPM is $19.43. Interests related to “Home and Away” include “Australians”, “FamilyLife”, “National Rugby League” and “Queensland”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.98, and the average CPM is $22.99.

Country Audience CPC CPM
United Kingdom 950.52K 64.29% less than the US 0.09% greater than the US
Australia 925.67K 67.35% less than the US 31.97% less than the US
Ireland 136.68K 69.39% less than the US 50.24% less than the US
Canada 80.76K 84.69% less than the US 62.55% less than the US
Norway 37.27K 77.55% less than the US 0.43% greater than the US

The interest”Australians” has 478.37K audiences in the United States. The average CPC is $0.98, and the average CPM is $22.99. Except the United States, descending order by the number of audiences, the top five countries are United Kingdom, Australia, Ireland, Canada and Norway. United Kingdom has the most audiences, Its CPC 64.29% less than the US and CPM 0.09% greater than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Germany 24.85K 27.55% less than the US 1.78% greater than the US
Italy 24.85K 45.92% less than the US 63.2% less than the US
United Kingdom 950.52K 64.29% less than the US 0.09% greater than the US
Australia 925.67K 67.35% less than the US 31.97% less than the US
Ireland 136.68K 69.39% less than the US 50.24% less than the US

Except the United States, descending order according to CPC price, the top five countries are Germany, Italy, United Kingdom, Australia and Ireland. Germany has the highest CPC, Its CPC 27.55% less than the US and average CPM 1.78% greater than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Sweden 18.64K 88.78% less than the US 64.51% greater than the US
Germany 24.85K 27.55% less than the US 1.78% greater than the US
Norway 37.27K 77.55% less than the US 0.43% greater than the US
United Kingdom 950.52K 64.29% less than the US 0.09% greater than the US
Spain 18.64K 93.88% less than the US 12.22% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Sweden, Germany, Norway, United Kingdom and Spain. Sweden has the highest CPM, Its CPC 88.78% less than the US and CPM 64.51% greater than the US.


5. Home and Away Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Australians 44.06M 61.46% less than Home and Away 56.2% less than Home and Away
FamilyLife 549.78K 33.33% less than Home and Away 57.03% less than Home and Away
National Rugby League 5.91M 13.54% less than Home and Away 45.65% less than Home and Away
Queensland 34.27M 57.29% less than Home and Away 61.35% less than Home and Away
Neighbours 16.71M 41.67% less than Home and Away 31.76% less than Home and Away

Interests related to “Home and Away” include “Australians”, “FamilyLife”, “National Rugby League”, “Queensland” and “Neighbours”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Home and Away” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.