Horse racing Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Horse racing”? What is the Facebook ads cost of interest “Horse racing”? ADCostly analyzed the advertising costs of the interest “Horse racing”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Horse racing”


Interest Audience CPC CPM
Horse racing 45.11M $0.57 $22.0

The interest “Horse racing” has 45.11M audiences in Facebook. The average CPC for interest “Horse racing” in 2020 is $0.57, and the average CPM is $22.0. Interests related to “Horse racing” include “Show jumping”, “Dressage”, “Horse tack” and “American Quarter Horse”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.58, and the average CPM is $24.67.

Country Audience CPC CPM
United Kingdom 4.1M 68.97% less than the US 25.17% less than the US
Mexico 3.47M 94.83% less than the US 68.95% less than the US
Philippines 2.93M 39.66% less than the US 91.81% less than the US
Australia 1.98M 68.97% less than the US 27.32% less than the US
Italy 1.53M 89.66% less than the US 57.76% less than the US

The interest”Show jumping” has 6.63M audiences in the United States. The average CPC is $0.58, and the average CPM is $24.67. Except the United States, descending order by the number of audiences, the top five countries are United Kingdom, Mexico, Philippines, Australia and Italy. United Kingdom has the most audiences, Its CPC 68.97% less than the US and CPM 25.17% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Vietnam 315.76K 431.03% greater than the US 68.87% less than the US
Peru 405.98K 37.93% greater than the US 78.84% less than the US
Turkey 180.44K 18.97% greater than the US 89.14% less than the US
Argentina 1.13M 17.24% less than the US 78.19% less than the US
Hong Kong(China) 360.87K 18.97% less than the US 73.94% less than the US

Except the United States, descending order according to CPC price, the top five countries are Vietnam, Peru, Turkey, Argentina and Hong Kong(China). Vietnam has the highest CPC, Its CPC 431.03% greater than the US and average CPM 68.87% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
NewZealand 180.44K 63.79% less than the US 3.04% less than the US
Germany 631.53K 81.03% less than the US 3.77% less than the US
Netherlands 180.44K 84.48% less than the US 7.9% less than the US
France 992.4K 87.93% less than the US 18.57% less than the US
Ireland 496.2K 79.31% less than the US 22.9% less than the US

Except the United States, descending order according to average CPM price, the top five countries are NewZealand, Germany, Netherlands, France and Ireland. NewZealand has the highest CPM, Its CPC 63.79% less than the US and CPM 3.04% less than the US.


5. Horse racing Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Show jumping 6.68M 3.51% less than Horse racing 60.27% less than Horse racing
Dressage 10.72M 22.81% less than Horse racing 62.41% less than Horse racing
Horse tack 7.25M 28.07% less than Horse racing 61.05% less than Horse racing
American Quarter Horse 9.59M 26.32% greater than Horse racing 36.5% less than Horse racing
Kentucky Derby 3.02M 464.91% greater than Horse racing 10.18% less than Horse racing

Interests related to “Horse racing” include “Show jumping”, “Dressage”, “Horse tack”, “American Quarter Horse” and “Kentucky Derby”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Horse racing” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.