Household goods Facebook Ad Cost Report | ADCostly

Facebook ads cost tool - ADCostly

Are you running Facebook ads for interest “Household goods”? What is the Facebook ads cost of interest “Household goods”? ADCostly analyzed the advertising costs of the interest “Household goods”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Household goods”


Interest Audience CPC CPM
Household goods 18.24M $0.58 $16.47

The interest “Household goods” has 18.24M audiences in Facebook. The average CPC for interest “Household goods” in 2020 is $0.58, and the average CPM is $16.47. Interests related to “Household goods” include “Selfridges”, “Sports equipment”, “Dishwashing” and “Jamie Oliver's Food Revolution”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.7, and the average CPM is $32.77.

Country Audience CPC CPM
Vietnam 2.54M 82.86% less than the US 85.69% less than the US
Egypt 1.46M 54.29% less than the US 76.99% less than the US
Philippines 1.19M 70.0% less than the US 2.47% less than the US
Australia 1.04M 41.43% less than the US 25.14% less than the US
Indonesia 912.23K 92.86% less than the US 96.52% less than the US

The interest”Selfridges” has 1.06M audiences in the United States. The average CPC is $0.7, and the average CPM is $32.77. Except the United States, descending order by the number of audiences, the top five countries are Vietnam, Egypt, Philippines, Australia and Indonesia. Vietnam has the most audiences, Its CPC 82.86% less than the US and CPM 85.69% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Thailand 474.36K 10.0% less than the US 75.95% less than the US
Australia 1.04M 41.43% less than the US 25.14% less than the US
Taiwan(China) 748.02K 47.14% less than the US 71.86% less than the US
Brazil 127.71K 48.57% less than the US 3.48% greater than the US
SaudiArabia 109.47K 50.0% less than the US 84.19% less than the US

Except the United States, descending order according to CPC price, the top five countries are Thailand, Australia, Taiwan(China), Brazil and SaudiArabia. Thailand has the highest CPC, Its CPC 10.0% less than the US and average CPM 75.95% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Brazil 127.71K 48.57% less than the US 3.48% greater than the US
Philippines 1.19M 70.0% less than the US 2.47% less than the US
Australia 1.04M 41.43% less than the US 25.14% less than the US
United Kingdom 583.82K 78.57% less than the US 29.72% less than the US
Canada 182.44K 75.71% less than the US 43.61% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Brazil, Philippines, Australia, United Kingdom and Canada. Brazil has the highest CPM, Its CPC 48.57% less than the US and CPM 3.48% greater than the US.


5. Household goods Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Selfridges 6.65M 305.17% greater than Household goods 62.84% less than Household goods
Sports equipment 61.87M 43.1% less than Household goods 63.69% less than Household goods
Dishwashing 4.18M 32.76% less than Household goods 46.33% less than Household goods
Jamie Oliver's Food Revolution 591.18K 1.72% less than Household goods 10.26% less than Household goods
Furniture 614.05M 8.62% less than Household goods 23.13% less than Household goods

Interests related to “Household goods” include “Selfridges”, “Sports equipment”, “Dishwashing”, “Jamie Oliver's Food Revolution” and “Furniture”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Household goods” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.