Lobster Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Lobster”? What is the Facebook ads cost of interest “Lobster”? ADCostly analyzed the advertising costs of the interest “Lobster”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Lobster”


Interest Audience CPC CPM
Lobster 26.6M $0.62 $9.34

The interest “Lobster” has 26.6M audiences in Facebook. The average CPC for interest “Lobster” in 2020 is $0.62, and the average CPM is $9.34. Interests related to “Lobster” include “LongHorn Steakhouse”, “Texas Roadhouse”, “Outback Steakhouse” and “Clam”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.67, and the average CPM is $12.23.

Country Audience CPC CPM
Malaysia 3.22M 64.18% less than the US 34.01% less than the US
Philippines 2.05M 88.06% less than the US 67.62% less than the US
Cambodia 1.3M 98.51% less than the US 74.9% less than the US
Thailand 1.12M 71.64% less than the US 54.05% less than the US
Canada 1.06M 56.72% less than the US 49.3% less than the US

The interest”LongHorn Steakhouse” has 9.28M audiences in the United States. The average CPC is $0.67, and the average CPM is $12.23. Except the United States, descending order by the number of audiences, the top five countries are Malaysia, Philippines, Cambodia, Thailand and Canada. Malaysia has the most audiences, Its CPC 64.18% less than the US and CPM 34.01% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Hong Kong(China) 611.83K 5.97% less than the US 21.75% less than the US
Taiwan(China) 159.61K 19.4% less than the US 20.11% less than the US
Australia 505.43K 47.76% less than the US 16.27% less than the US
Canada 1.06M 56.72% less than the US 49.3% less than the US
Malaysia 3.22M 64.18% less than the US 34.01% less than the US

Except the United States, descending order according to CPC price, the top five countries are Hong Kong(China), Taiwan(China), Australia, Canada and Malaysia. Hong Kong(China) has the highest CPC, Its CPC 5.97% less than the US and average CPM 21.75% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Singapore 478.82K 83.58% less than the US 26.74% greater than the US
Israel 53.2K 82.09% less than the US 24.04% greater than the US
France 26.6K 86.57% less than the US 11.69% greater than the US
NewZealand 53.2K 70.15% less than the US 10.38% greater than the US
Italy 53.2K 83.58% less than the US 14.15% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Singapore, Israel, France, NewZealand and Italy. Singapore has the highest CPM, Its CPC 83.58% less than the US and CPM 26.74% greater than the US.


5. Lobster Expansion Facebook Interests Analysis


Interest Audience CPC CPM
LongHorn Steakhouse 1.24M 11.29% greater than Lobster 0.86% less than Lobster
Texas Roadhouse 2.77M 38.71% greater than Lobster 67.99% greater than Lobster
Outback Steakhouse 7.9M 19.35% greater than Lobster 41.11% less than Lobster
Clam 15.1M 9.68% greater than Lobster 35.76% greater than Lobster
Panera Bread 10.77M 70.97% greater than Lobster 26.34% less than Lobster

Interests related to “Lobster” include “LongHorn Steakhouse”, “Texas Roadhouse”, “Outback Steakhouse”, “Clam” and “Panera Bread”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Lobster” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.