Netflix Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Netflix”? What is the Facebook ads cost of interest “Netflix”? ADCostly analyzed the advertising costs of the interest “Netflix”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Netflix”


Interest Audience CPC CPM
Netflix 551.7M $0.58 $6.3

The interest “Netflix” has 551.7M audiences in Facebook. The average CPC for interest “Netflix” in 2020 is $0.58, and the average CPM is $6.3. Interests related to “Netflix” include “Internet Movie Database”, “Breaking Bad”, “Video on demand” and “Amazon.com”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $1.18, and the average CPM is $18.98.

Country Audience CPC CPM
India 79.44M 94.92% less than the US 96.84% less than the US
Philippines 56.27M 92.37% less than the US 91.2% less than the US
United Kingdom 28.14M 75.42% less than the US 9.69% less than the US
Pakistan 15.45M 95.76% less than the US 97.21% less than the US
Bangladesh 15.45M 95.76% less than the US 97.58% less than the US

The interest”Internet Movie Database” has 120.82M audiences in the United States. The average CPC is $1.18, and the average CPM is $18.98. Except the United States, descending order by the number of audiences, the top five countries are India, Philippines, United Kingdom, Pakistan and Bangladesh. India has the most audiences, Its CPC 94.92% less than the US and CPM 96.84% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Germany 6.07M 33.05% less than the US 32.77% less than the US
Thailand 8.83M 58.47% less than the US 65.54% less than the US
United Arab Emirates 3.31M 72.88% less than the US 89.3% less than the US
United Kingdom 28.14M 75.42% less than the US 9.69% less than the US
Vietnam 2.21M 76.27% less than the US 80.3% less than the US

Except the United States, descending order according to CPC price, the top five countries are Germany, Thailand, United Arab Emirates, United Kingdom and Vietnam. Germany has the highest CPC, Its CPC 33.05% less than the US and average CPM 32.77% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
United Kingdom 28.14M 75.42% less than the US 9.69% less than the US
Australia 12.69M 85.59% less than the US 19.18% less than the US
Netherlands 3.86M 77.12% less than the US 29.82% less than the US
France 4.41M 88.14% less than the US 30.35% less than the US
Germany 6.07M 33.05% less than the US 32.77% less than the US

Except the United States, descending order according to average CPM price, the top five countries are United Kingdom, Australia, Netherlands, France and Germany. United Kingdom has the highest CPM, Its CPC 75.42% less than the US and CPM 9.69% less than the US.


5. Netflix Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Internet Movie Database 7.5M 15.52% less than Netflix 63.02% less than Netflix
Breaking Bad 16.66M 17.24% less than Netflix 1.11% less than Netflix
Video on demand 125.79M 29.31% less than Netflix 46.83% less than Netflix
Amazon.com 397.77M 22.41% less than Netflix 164.76% less than Netflix
CareerBuilder 536.87K 56.9% less than Netflix 16.19% less than Netflix

Interests related to “Netflix” include “Internet Movie Database”, “Breaking Bad”, “Video on demand”, “Amazon.com” and “CareerBuilder”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Netflix” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.