On the Road Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “On the Road”? What is the Facebook ads cost of interest “On the Road”? ADCostly analyzed the advertising costs of the interest “On the Road”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “On the Road”


Interest Audience CPC CPM
On the Road 77.57M $0.63 $9.25

The interest “On the Road” has 77.57M audiences in Facebook. The average CPC for interest “On the Road” in 2020 is $0.63, and the average CPM is $9.25. Interests related to “On the Road” include “Pokémon: The Rise of Darkrai”, “North Carolina Tar Heels”, “Folk rock” and “Trucks”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.99, and the average CPM is $13.11.

Country Audience CPC CPM
Thailand 4.34M 91.92% less than the US 82.61% less than the US
Taiwan(China) 3.8M 45.45% greater than the US 7.4% greater than the US
Germany 2.4M 75.76% less than the US 82.46% greater than the US
United Kingdom 2.02M 79.8% less than the US 45.46% less than the US
Australia 1.4M 90.91% less than the US 45.84% greater than the US

The interest”Pokémon: The Rise of Darkrai” has 12.18M audiences in the United States. The average CPC is $0.99, and the average CPM is $13.11. Except the United States, descending order by the number of audiences, the top five countries are Thailand, Taiwan(China), Germany, United Kingdom and Australia. Thailand has the most audiences, Its CPC 91.92% less than the US and CPM 82.61% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Taiwan(China) 3.8M 45.45% greater than the US 7.4% greater than the US
Germany 2.4M 75.76% less than the US 82.46% greater than the US
United Kingdom 2.02M 79.8% less than the US 45.46% less than the US
Australia 1.4M 90.91% less than the US 45.84% greater than the US
Thailand 4.34M 91.92% less than the US 82.61% less than the US

Except the United States, descending order according to CPC price, the top five countries are Taiwan(China), Germany, United Kingdom, Australia and Thailand. Taiwan(China) has the highest CPC, Its CPC 45.45% greater than the US and average CPM 7.4% greater than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Germany 2.4M 75.76% less than the US 82.46% greater than the US
Australia 1.4M 90.91% less than the US 45.84% greater than the US
Taiwan(China) 3.8M 45.45% greater than the US 7.4% greater than the US
Canada 1.16M 93.94% less than the US 9.53% less than the US
Hong Kong(China) 542.96K 100.0% less than the US 18.54% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Germany, Australia, Taiwan(China), Canada and Hong Kong(China). Germany has the highest CPM, Its CPC 75.76% less than the US and CPM 82.46% greater than the US.


5. On the Road Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Pokémon: The Rise of Darkrai 3.68K 15.87% less than On the Road 12.22% less than On the Road
North Carolina Tar Heels 825.18K 100.0% less than On the Road 49.73% greater than On the Road
Folk rock 59.01M 42.86% less than On the Road 15.68% less than On the Road
Trucks 320.3M 34.92% less than On the Road 34.49% less than On the Road
Ash Ketchum 1.2M 30.16% less than On the Road 28.43% less than On the Road

Interests related to “On the Road” include “Pokémon: The Rise of Darkrai”, “North Carolina Tar Heels”, “Folk rock”, “Trucks” and “Ash Ketchum”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “On the Road” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.