Outdoor enthusiast Facebook Ad Cost Report | ADCostly

Facebook ads cost tool - ADCostly

Are you running Facebook ads for interest “Outdoor enthusiast”? What is the Facebook ads cost of interest “Outdoor enthusiast”? ADCostly analyzed the advertising costs of the interest “Outdoor enthusiast”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Outdoor enthusiast”


Interest Audience CPC CPM
Outdoor enthusiast 56.07M $0.48 $9.05

The interest “Outdoor enthusiast” has 56.07M audiences in Facebook. The average CPC for interest “Outdoor enthusiast” in 2020 is $0.48, and the average CPM is $9.05. Interests related to “Outdoor enthusiast” include “Kayak.com”, “Fishing”, “Outdoor recreation” and “Culinary tourism”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.45, and the average CPM is $17.43.

Country Audience CPC CPM
Canada 3.36M 57.78% less than the US 40.91% less than the US
India 3.36M 88.89% less than the US 98.22% less than the US
United Kingdom 2.92M 75.56% less than the US 32.99% less than the US
Germany 2.13M 40.0% less than the US 36.32% less than the US
Italy 1.79M 91.11% less than the US 67.01% less than the US

The interest”Kayak.com” has 23.32M audiences in the United States. The average CPC is $0.45, and the average CPM is $17.43. Except the United States, descending order by the number of audiences, the top five countries are Canada, India, United Kingdom, Germany and Italy. Canada has the most audiences, Its CPC 57.78% less than the US and CPM 40.91% less than the US.


Get More Target Audience From ADCostly

Learn More


3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Germany 2.13M 40.0% less than the US 36.32% less than the US
Australia 1.63M 46.67% less than the US 1.78% less than the US
Canada 3.36M 57.78% less than the US 40.91% less than the US
Brazil 616.75K 66.67% less than the US 56.57% less than the US
United Kingdom 2.92M 75.56% less than the US 32.99% less than the US

Except the United States, descending order according to CPC price, the top five countries are Germany, Australia, Canada, Brazil and United Kingdom. Germany has the highest CPC, Its CPC 40.0% less than the US and average CPM 36.32% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Switzerland 560.68K 88.89% less than the US 69.65% greater than the US
Norway 392.48K 86.67% less than the US 12.11% greater than the US
Finland 224.27K 100.0% less than the US 7.29% greater than the US
Australia 1.63M 46.67% less than the US 1.78% less than the US
Netherlands 448.55K 97.78% less than the US 15.15% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Switzerland, Norway, Finland, Australia and Netherlands. Switzerland has the highest CPM, Its CPC 88.89% less than the US and CPM 69.65% greater than the US.


5. Outdoor enthusiast Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Kayak.com 3.96M 325.0% greater than Outdoor enthusiast 35.8% less than Outdoor enthusiast
Fishing 327.68M 2.08% greater than Outdoor enthusiast 20.77% less than Outdoor enthusiast
Outdoor recreation 683.82M 8.33% less than Outdoor enthusiast 19.67% less than Outdoor enthusiast
Culinary tourism 914.55K 72.92% less than Outdoor enthusiast 53.81% less than Outdoor enthusiast
Hunting 237.45M 16.67% greater than Outdoor enthusiast 24.31% less than Outdoor enthusiast

Interests related to “Outdoor enthusiast” include “Kayak.com”, “Fishing”, “Outdoor recreation”, “Culinary tourism” and “Hunting”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Outdoor enthusiast” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.