Overseas Filipino Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Overseas Filipino”? What is the Facebook ads cost of interest “Overseas Filipino”? ADCostly analyzed the advertising costs of the interest “Overseas Filipino”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Overseas Filipino”


Interest Audience CPC CPM
Overseas Filipino 14.92M $0.23 $5.88

The interest “Overseas Filipino” has 14.92M audiences in Facebook. The average CPC for interest “Overseas Filipino” in 2020 is $0.23, and the average CPM is $5.88. Interests related to “Overseas Filipino” include “Human migration”, “Pinoy”, “OFW Bagong Bayani” and “Metro Manila”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.2, and the average CPM is $10.8.

Country Audience CPC CPM
Philippines 10.99M 85.0% less than the US 96.48% less than the US
SaudiArabia 850.28K 15.0% less than the US 85.46% less than the US
United Arab Emirates 701.11K 185.0% greater than the US 65.09% less than the US
Kuwait 253.59K 80.0% less than the US 83.89% less than the US
Qatar 238.68K 80.0% less than the US 85.65% less than the US

The interest”Human migration” has 119.34K audiences in the United States. The average CPC is $0.2, and the average CPM is $10.8. Except the United States, descending order by the number of audiences, the top five countries are Philippines, SaudiArabia, United Arab Emirates, Kuwait and Qatar. Philippines has the most audiences, Its CPC 85.0% less than the US and CPM 96.48% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Hong Kong(China) 193.92K 5230.0% greater than the US 55.37% less than the US
United Arab Emirates 701.11K 185.0% greater than the US 65.09% less than the US
Canada 104.42K 45.0% greater than the US 44.07% greater than the US
SaudiArabia 850.28K 15.0% less than the US 85.46% less than the US
Kuwait 253.59K 80.0% less than the US 83.89% less than the US

Except the United States, descending order according to CPC price, the top five countries are Hong Kong(China), United Arab Emirates, Canada, SaudiArabia and Kuwait. Hong Kong(China) has the highest CPC, Its CPC 5230.0% greater than the US and average CPM 55.37% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Canada 104.42K 45.0% greater than the US 44.07% greater than the US
Singapore 104.42K 80.0% less than the US 29.44% less than the US
Hong Kong(China) 193.92K 5230.0% greater than the US 55.37% less than the US
Japan 119.34K 90.0% less than the US 61.39% less than the US
United Arab Emirates 701.11K 185.0% greater than the US 65.09% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Canada, Singapore, Hong Kong(China), Japan and United Arab Emirates. Canada has the highest CPM, Its CPC 45.0% greater than the US and CPM 44.07% greater than the US.


5. Overseas Filipino Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Human migration 15.47M 52.17% greater than Overseas Filipino 10.54% less than Overseas Filipino
Pinoy 75.11M 34.78% less than Overseas Filipino 22.11% less than Overseas Filipino
OFW Bagong Bayani 27.2K 173.91% greater than Overseas Filipino 32.65% less than Overseas Filipino
Metro Manila 46.75M 56.52% less than Overseas Filipino 27.21% less than Overseas Filipino
Tagalog language 103.7M 404.35% greater than Overseas Filipino 73.3% less than Overseas Filipino

Interests related to “Overseas Filipino” include “Human migration”, “Pinoy”, “OFW Bagong Bayani”, “Metro Manila” and “Tagalog language”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Overseas Filipino” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.