Pinterest Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Pinterest”? What is the Facebook ads cost of interest “Pinterest”? ADCostly analyzed the advertising costs of the interest “Pinterest”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Pinterest”


Interest Audience CPC CPM
Pinterest 213.84M $0.91 $17.87

The interest “Pinterest” has 213.84M audiences in Facebook. The average CPC for interest “Pinterest” in 2020 is $0.91, and the average CPM is $17.87. Interests related to “Pinterest” include “Spotify”, “Need for Speed”, “Crafts” and “Guitar Hero”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.81, and the average CPM is $23.08.

Country Audience CPC CPM
India 36.78M 91.36% less than the US 98.05% less than the US
Philippines 16.89M 92.59% less than the US 93.67% less than the US
United Kingdom 8.77M 85.19% less than the US 55.63% less than the US
Pakistan 6.63M 93.83% less than the US 97.7% less than the US
Bangladesh 6.63M 93.83% less than the US 98.01% less than the US

The interest”Spotify” has 54.53M audiences in the United States. The average CPC is $0.81, and the average CPM is $23.08. Except the United States, descending order by the number of audiences, the top five countries are India, Philippines, United Kingdom, Pakistan and Bangladesh. India has the most audiences, Its CPC 91.36% less than the US and CPM 98.05% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Hong Kong(China) 641.52K 53.09% greater than the US 49.61% less than the US
Germany 2.78M 20.99% less than the US 50.26% less than the US
Australia 3.85M 51.85% less than the US 43.85% less than the US
Canada 4.92M 70.37% less than the US 38.39% less than the US
Vietnam 641.52K 70.37% less than the US 86.92% less than the US

Except the United States, descending order according to CPC price, the top five countries are Hong Kong(China), Germany, Australia, Canada and Vietnam. Hong Kong(China) has the highest CPC, Its CPC 53.09% greater than the US and average CPM 49.61% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Canada 4.92M 70.37% less than the US 38.39% less than the US
Australia 3.85M 51.85% less than the US 43.85% less than the US
Hong Kong(China) 641.52K 53.09% greater than the US 49.61% less than the US
Germany 2.78M 20.99% less than the US 50.26% less than the US
United Kingdom 8.77M 85.19% less than the US 55.63% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Canada, Australia, Hong Kong(China), Germany and United Kingdom. Canada has the highest CPM, Its CPC 70.37% less than the US and CPM 38.39% less than the US.


5. Pinterest Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Spotify 370.68M 61.54% less than Pinterest 71.74% less than Pinterest
Need for Speed 6.32M 19.78% less than Pinterest 61.72% less than Pinterest
Crafts 498.37M 28.57% less than Pinterest 5.37% less than Pinterest
Guitar Hero 701.76K 167.03% greater than Pinterest 14.1% less than Pinterest
Mashable 23.38M 6.59% greater than Pinterest 30.72% less than Pinterest

Interests related to “Pinterest” include “Spotify”, “Need for Speed”, “Crafts”, “Guitar Hero” and “Mashable”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Pinterest” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.