Portrait photography Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Portrait photography”? What is the Facebook ads cost of interest “Portrait photography”? ADCostly analyzed the advertising costs of the interest “Portrait photography”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Portrait photography”


Interest Audience CPC CPM
Portrait photography 62.66M $0.71 $9.5

The interest “Portrait photography” has 62.66M audiences in Facebook. The average CPC for interest “Portrait photography” in 2020 is $0.71, and the average CPM is $9.5. Interests related to “Portrait photography” include “Food photography”, “Photojournalism”, “Canon EOS 600D” and “Underwater photography”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.53, and the average CPM is $12.68.

Country Audience CPC CPM
Thailand 2.07M 45.28% less than the US 66.56% less than the US
United Kingdom 2.01M 52.83% greater than the US 20.82% greater than the US
Italy 2.01M 100.0% less than the US 79.65% less than the US
Indonesia 1.94M 90.57% less than the US 91.8% less than the US
Taiwan(China) 1.69M 37.74% less than the US 36.59% less than the US

The interest”Food photography” has 7.65M audiences in the United States. The average CPC is $0.53, and the average CPM is $12.68. Except the United States, descending order by the number of audiences, the top five countries are Thailand, United Kingdom, Italy, Indonesia and Taiwan(China). Thailand has the most audiences, Its CPC 45.28% less than the US and CPM 66.56% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
United Kingdom 2.01M 52.83% greater than the US 20.82% greater than the US
Germany 1.25M 45.28% greater than the US 27.05% less than the US
Taiwan(China) 1.69M 37.74% less than the US 36.59% less than the US
Thailand 2.07M 45.28% less than the US 66.56% less than the US
Malaysia 814.63K 50.94% less than the US 98.19% less than the US

Except the United States, descending order according to CPC price, the top five countries are United Kingdom, Germany, Taiwan(China), Thailand and Malaysia. United Kingdom has the highest CPC, Its CPC 52.83% greater than the US and average CPM 20.82% greater than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Hong Kong(China) 689.3K 100.0% less than the US 176.03% greater than the US
United Kingdom 2.01M 52.83% greater than the US 20.82% greater than the US
Germany 1.25M 45.28% greater than the US 27.05% less than the US
Canada 1.0M 66.04% less than the US 30.13% less than the US
Greece 438.65K 100.0% less than the US 35.49% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Hong Kong(China), United Kingdom, Germany, Canada and Greece. Hong Kong(China) has the highest CPM, Its CPC 100.0% less than the US and CPM 176.03% greater than the US.


5. Portrait photography Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Food photography 13.73M 43.66% less than Portrait photography 37.68% less than Portrait photography
Photojournalism 8.98M 43.66% less than Portrait photography 43.16% less than Portrait photography
Canon EOS 600D 816.17K 73.24% less than Portrait photography 50.21% less than Portrait photography
Underwater photography 2.55M 64.79% less than Portrait photography 73.47% less than Portrait photography
Digital photography 110.13M 7.04% greater than Portrait photography 1.89% less than Portrait photography

Interests related to “Portrait photography” include “Food photography”, “Photojournalism”, “Canon EOS 600D”, “Underwater photography” and “Digital photography”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Portrait photography” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.