Security Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Security”? What is the Facebook ads cost of interest “Security”? ADCostly analyzed the advertising costs of the interest “Security”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Security”


Interest Audience CPC CPM
Security 141.02M $0.43 $14.18

The interest “Security” has 141.02M audiences in Facebook. The average CPC for interest “Security” in 2020 is $0.43, and the average CPM is $14.18. Interests related to “Security” include “Hacker (computer security)”, “Computer network”, “Peace” and “Soldier”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.52, and the average CPM is $23.04.

Country Audience CPC CPM
India 18.47M 92.31% less than the US 95.79% less than the US
Philippines 16.22M 94.23% less than the US 83.98% less than the US
United Kingdom 5.78M 65.38% less than the US 27.56% less than the US
Bangladesh 5.64M 100.0% less than the US 99.48% less than the US
Pakistan 5.22M 100.0% less than the US 98.91% less than the US

The interest”Hacker (computer security)” has 34.83M audiences in the United States. The average CPC is $0.52, and the average CPM is $23.04. Except the United States, descending order by the number of audiences, the top five countries are India, Philippines, United Kingdom, Bangladesh and Pakistan. India has the most audiences, Its CPC 92.31% less than the US and CPM 95.79% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Singapore 564.09K 30.77% less than the US 34.16% less than the US
NewZealand 423.06K 38.46% less than the US 55.95% less than the US
Canada 2.12M 53.85% less than the US 35.24% less than the US
Germany 846.13K 53.85% less than the US 24.83% greater than the US
Hong Kong(China) 423.06K 57.69% less than the US 52.6% less than the US

Except the United States, descending order according to CPC price, the top five countries are Singapore, NewZealand, Canada, Germany and Hong Kong(China). Singapore has the highest CPC, Its CPC 30.77% less than the US and average CPM 34.16% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Australia 2.96M 63.46% less than the US 30.34% greater than the US
Germany 846.13K 53.85% less than the US 24.83% greater than the US
Italy 564.09K 82.69% less than the US 1.3% less than the US
United Kingdom 5.78M 65.38% less than the US 27.56% less than the US
Singapore 564.09K 30.77% less than the US 34.16% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Australia, Germany, Italy, United Kingdom and Singapore. Australia has the highest CPM, Its CPC 63.46% less than the US and CPM 30.34% greater than the US.


5. Security Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Hacker (computer security) 5.38M 13.95% less than Security 64.39% less than Security
Computer network 236.86M 100.0% greater than Security 52.47% less than Security
Peace 129.5M 74.42% greater than Security 4.58% less than Security
Soldier 60.4M 48.84% greater than Security 48.38% less than Security
Physical security 4.53M 23.26% greater than Security 44.22% less than Security

Interests related to “Security” include “Hacker (computer security)”, “Computer network”, “Peace”, “Soldier” and “Physical security”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Security” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.