Smart device Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Smart device”? What is the Facebook ads cost of interest “Smart device”? ADCostly analyzed the advertising costs of the interest “Smart device”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Smart device”


Interest Audience CPC CPM
Smart device 49.53M $0.27 $4.36

The interest “Smart device” has 49.53M audiences in Facebook. The average CPC for interest “Smart device” in 2020 is $0.27, and the average CPM is $4.36. Interests related to “Smart device” include “Wearable technology”, “Internet of Things”, “User (computing)” and “Calligraphy”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.77, and the average CPM is $21.29.

Country Audience CPC CPM
Mexico 5.4M 93.51% less than the US 59.7% less than the US
India 4.11M 92.21% less than the US 97.65% less than the US
Indonesia 2.67M 90.91% less than the US 96.9% less than the US
Philippines 2.08M 77.92% less than the US 75.2% less than the US
Thailand 1.59M 11.69% less than the US 73.6% less than the US

The interest”Wearable technology” has 6.04M audiences in the United States. The average CPC is $0.77, and the average CPM is $21.29. Except the United States, descending order by the number of audiences, the top five countries are Mexico, India, Indonesia, Philippines and Thailand. Mexico has the most audiences, Its CPC 93.51% less than the US and CPM 59.7% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Brazil 594.42K 24.68% greater than the US 27.48% less than the US
Thailand 1.59M 11.69% less than the US 73.6% less than the US
Canada 445.81K 61.04% less than the US 46.31% less than the US
United Kingdom 842.09K 72.73% less than the US 52.51% less than the US
Australia 297.21K 74.03% less than the US 43.26% less than the US

Except the United States, descending order according to CPC price, the top five countries are Brazil, Thailand, Canada, United Kingdom and Australia. Brazil has the highest CPC, Its CPC 24.68% greater than the US and average CPM 27.48% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Brazil 594.42K 24.68% greater than the US 27.48% less than the US
Australia 297.21K 74.03% less than the US 43.26% less than the US
Canada 445.81K 61.04% less than the US 46.31% less than the US
Germany 743.02K 85.71% less than the US 49.41% less than the US
United Kingdom 842.09K 72.73% less than the US 52.51% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Brazil, Australia, Canada, Germany and United Kingdom. Brazil has the highest CPM, Its CPC 24.68% greater than the US and CPM 27.48% less than the US.


5. Smart device Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Wearable technology 8.3M 3.7% less than Smart device 57.34% less than Smart device
Internet of Things 15.16M 81.48% less than Smart device 67.66% less than Smart device
User (computing) 88.3M 177.78% less than Smart device 269.95% less than Smart device
Calligraphy 14.35M 85.19% less than Smart device 131.88% less than Smart device
Indiegogo 15.69M 103.7% less than Smart device 148.85% less than Smart device

Interests related to “Smart device” include “Wearable technology”, “Internet of Things”, “User (computing)”, “Calligraphy” and “Indiegogo”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Smart device” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.