U.S. state Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “U.S. state”? What is the Facebook ads cost of interest “U.S. state”? ADCostly analyzed the advertising costs of the interest “U.S. state”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “U.S. state”


Interest Audience CPC CPM
U.S. state 261.24M $0.53 $15.77

The interest “U.S. state” has 261.24M audiences in Facebook. The average CPC for interest “U.S. state” in 2020 is $0.53, and the average CPM is $15.77. Interests related to “U.S. state” include “Arizona”, “Oklahoma”, “Nebraska” and “North Carolina”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.5, and the average CPM is $23.38.

Country Audience CPC CPM
Mexico 22.2M 100.0% less than the US 76.22% less than the US
Colombia 4.96M 90.0% less than the US 96.45% less than the US
Canada 3.92M 92.0% less than the US 26.99% less than the US
United Kingdom 3.66M 72.0% less than the US 34.64% less than the US
Indonesia 3.13M 94.0% less than the US 95.72% less than the US

The interest”Arizona” has 112.33M audiences in the United States. The average CPC is $0.5, and the average CPM is $23.38. Except the United States, descending order by the number of audiences, the top five countries are Mexico, Colombia, Canada, United Kingdom and Indonesia. Mexico has the most audiences, Its CPC 100.0% less than the US and CPM 76.22% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Taiwan(China) 2.09M 234.0% greater than the US 46.83% less than the US
Germany 1.04M 66.0% less than the US 57.23% less than the US
United Kingdom 3.66M 72.0% less than the US 34.64% less than the US
Nigeria 783.71K 86.0% less than the US 90.89% less than the US
Colombia 4.96M 90.0% less than the US 96.45% less than the US

Except the United States, descending order according to CPC price, the top five countries are Taiwan(China), Germany, United Kingdom, Nigeria and Colombia. Taiwan(China) has the highest CPC, Its CPC 234.0% greater than the US and average CPM 46.83% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Canada 3.92M 92.0% less than the US 26.99% less than the US
United Kingdom 3.66M 72.0% less than the US 34.64% less than the US
Australia 2.35M 92.0% less than the US 35.54% less than the US
France 1.31M 100.0% less than the US 44.4% less than the US
Taiwan(China) 2.09M 234.0% greater than the US 46.83% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Canada, United Kingdom, Australia, France and Taiwan(China). Canada has the highest CPM, Its CPC 92.0% less than the US and CPM 26.99% less than the US.


5. U.S. state Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Arizona 44.39M 43.4% less than U.S. state 67.53% less than U.S. state
Oklahoma 40.48M 111.32% greater than U.S. state 52.38% greater than U.S. state
Nebraska 12.46M 41.51% less than U.S. state 15.98% less than U.S. state
North Carolina 46.07M 7.55% less than U.S. state 66.39% less than U.S. state
County (United States) 90.76M 62.26% less than U.S. state 57.13% less than U.S. state

Interests related to “U.S. state” include “Arizona”, “Oklahoma”, “Nebraska”, “North Carolina” and “County (United States)”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “U.S. state” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.