Video games Facebook Ad Cost Report | ADCostly
Are you running Facebook ads for interest "Video games"? What is the Facebook ads cost of interest "Video games"? ADCostly analyzed the advertising costs of the interest "Video games". ADCostly is the best Facebook ads cost analysis tool, providing CPC, CPM, CTR and CPA benchmarks for Video games Facebook advertising to help you better adjust your Facebook ads cost. For more details, please check the website how much do facebook ads cost and Facebook ctr by category 2021.
1. The Facebook Ads Cost Of Interest "Video games"
| Interest | Audience | CPC | CPM |
| Video games | 1.11B | $0.83 | $8.21 |
The interest "Video games" has 1.11B audiences in Facebook. The average CPC for interest "Video games" in 2020 is $0.83, and the average CPM is $8.21. Interests related to "Video games" include "Lil Wayne", "PC Gamer", "Action games" and "Retro Gamer". These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly. And you can check the target audience of Video games through Facebook interest targeting tool, AdTargeting.
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2. Advertising Costs Of Top 5 Countries With The Most Audience
*Benchmark: The average CPC in the United States is $0.59, and the average CPM is $28.5.
| Country | Audience | CPC | CPM |
| India | 234.76M | 89.83% less than the US | 97.68% less than the US |
| Philippines | 123.5M | 8.47% less than the US | 90.28% less than the US |
| United Kingdom | 41.17M | 79.66% greater than the US | 41.4% less than the US |
| Pakistan | 40.05M | 76.27% less than the US | 96.63% less than the US |
| Bangladesh | 37.83M | 88.14% less than the US | 92.39% less than the US |
The interest"Lil Wayne" has 193.6M audiences in the United States. The average CPC is $0.59, and the average CPM is $28.5. Except the United States, descending order by the number of audiences, the top five countries are India, Philippines, United Kingdom, Pakistan and Bangladesh. India has the most audiences, Its CPC 89.83% less than the US and CPM 97.68% less than the US.
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Learn More3. Advertising Costs Of Top 5 Countries With The Highest CPC
| Country | Audience | CPC | CPM |
| Singapore | 5.56M | 216.95% greater than the US | 48.84% less than the US |
| Canada | 20.03M | 103.39% greater than the US | 28.04% less than the US |
| NewZealand | 3.34M | 101.69% greater than the US | 44.18% less than the US |
| Australia | 16.69M | 100.0% greater than the US | 41.79% less than the US |
| Malaysia | 31.15M | 96.61% greater than the US | 77.33% less than the US |
Except the United States, descending order according to CPC price, the top five countries are Singapore, Canada, NewZealand, Australia and Malaysia. Singapore has the highest CPC, Its CPC 216.95% greater than the US and average CPM 48.84% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.
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4. Advertising Costs Of Top 5 Countries With The Highest CPM
| Country | Audience | CPC | CPM |
| Poland | 4.45M | 11.86% less than the US | 133.02% greater than the US |
| Canada | 20.03M | 103.39% greater than the US | 28.04% less than the US |
| United Kingdom | 41.17M | 79.66% greater than the US | 41.4% less than the US |
| Australia | 16.69M | 100.0% greater than the US | 41.79% less than the US |
| NewZealand | 3.34M | 101.69% greater than the US | 44.18% less than the US |
Except the United States, descending order according to average CPM price, the top five countries are Poland, Canada, United Kingdom, Australia and NewZealand. Poland has the highest CPM, Its CPC 11.86% less than the US and CPM 133.02% greater than the US.
5. Video games Expansion Facebook Interests Analysis
| Interest | Audience | CPC | CPM |
| Lil Wayne | 43.75M | 162.65% greater than Video games | 85.63% less than Video games |
| PC Gamer | 94.82M | 7.23% greater than Video games | 0.12% less than Video games |
| Action games | 179.89M | 4.82% greater than Video games | 22.17% less than Video games |
| Retro Gamer | 1.28M | 38.55% less than Video games | 1.71% less than Video games |
| Music video game | 26.74M | 22.89% greater than Video games | 47.87% less than Video games |
Interests related to "Video games" include "Lil Wayne", "PC Gamer", "Action games", "Retro Gamer" and "Music video game". These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest "Video games" is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly. If you need more professional information, please check Shopify store parser & spy and Sites Like AliExpress.
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