Walking tour Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Walking tour”? What is the Facebook ads cost of interest “Walking tour”? ADCostly analyzed the advertising costs of the interest “Walking tour”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Walking tour”


Interest Audience CPC CPM
Walking tour 297.27K $0.8 $17.35

The interest “Walking tour” has 297.27K audiences in Facebook. The average CPC for interest “Walking tour” in 2020 is $0.8, and the average CPM is $17.35. Interests related to “Walking tour” include “Outdoor recreation”, “Grand Tour”, “Lisbon” and “Tour guide”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.59, and the average CPM is $23.32.

Country Audience CPC CPM
Italy 35.67K 15.25% less than the US 77.44% less than the US
United Kingdom 22.0K 167.8% greater than the US 47.9% greater than the US
Germany 13.08K 23.73% greater than the US 52.92% less than the US
Ireland 11.3K 54.24% less than the US 79.42% less than the US
France 8.32K 55.93% less than the US 20.93% less than the US

The interest”Outdoor recreation” has 47.27K audiences in the United States. The average CPC is $0.59, and the average CPM is $23.32. Except the United States, descending order by the number of audiences, the top five countries are Italy, United Kingdom, Germany, Ireland and France. Italy has the most audiences, Its CPC 15.25% less than the US and CPM 77.44% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
United Kingdom 22.0K 167.8% greater than the US 47.9% greater than the US
Canada 5.05K 130.51% greater than the US 9.73% greater than the US
Spain 7.13K 118.64% greater than the US 48.07% less than the US
France 8.32K 55.93% greater than the US 20.93% less than the US
Germany 13.08K 23.73% greater than the US 52.92% less than the US

Except the United States, descending order according to CPC price, the top five countries are United Kingdom, Canada, Spain, France and Germany. United Kingdom has the highest CPC, Its CPC 167.8% greater than the US and average CPM 47.9% greater than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
United Kingdom 22.0K 167.8% greater than the US 47.9% greater than the US
Canada 5.05K 130.51% greater than the US 9.73% greater than the US
France 8.32K 55.93% greater than the US 20.93% less than the US
Belgium 2.67K 100.0% less than the US 28.09% less than the US
Spain 7.13K 118.64% greater than the US 48.07% less than the US

Except the United States, descending order according to average CPM price, the top five countries are United Kingdom, Canada, France, Belgium and Spain. United Kingdom has the highest CPM, Its CPC 167.8% greater than the US and CPM 47.9% greater than the US.


5. Walking tour Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Outdoor recreation 683.82M 45.0% less than Walking tour 37.58% less than Walking tour
Grand Tour 1.49M 30.0% less than Walking tour 51.59% less than Walking tour
Lisbon 29.84M 86.25% less than Walking tour 84.21% less than Walking tour
Tour guide 3.97M 43.75% less than Walking tour 68.88% less than Walking tour
Package tour 8.52M 43.75% less than Walking tour 55.04% less than Walking tour

Interests related to “Walking tour” include “Outdoor recreation”, “Grand Tour”, “Lisbon”, “Tour guide” and “Package tour”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Walking tour” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.