World of Warcraft Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “World of Warcraft”? What is the Facebook ads cost of interest “World of Warcraft”? ADCostly analyzed the advertising costs of the interest “World of Warcraft”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “World of Warcraft”


Interest Audience CPC CPM
World of Warcraft 47.62M $0.64 $5.17

The interest “World of Warcraft” has 47.62M audiences in Facebook. The average CPC for interest “World of Warcraft” in 2020 is $0.64, and the average CPM is $5.17. Interests related to “World of Warcraft” include “Diablo II: Lord of Destruction”, “The Legend of Zelda”, “Warcraft II: Tides of Darkness” and “Rift (video game)”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.8, and the average CPM is $11.34.

Country Audience CPC CPM
Netherlands 3.76M 100.0% less than the US 57.41% less than the US
Brazil 3.43M 93.75% less than the US 93.39% less than the US
Philippines 3.14M 60.0% less than the US 85.19% less than the US
Burma 2.9M 100.0% less than the US 87.39% less than the US
Poland 2.52M 100.0% less than the US 76.1% less than the US

The interest”Diablo II: Lord of Destruction” has 6.05M audiences in the United States. The average CPC is $0.8, and the average CPM is $11.34. Except the United States, descending order by the number of audiences, the top five countries are Netherlands, Brazil, Philippines, Burma and Poland. Netherlands has the most audiences, Its CPC 100.0% less than the US and CPM 57.41% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Singapore 285.71K 132.5% greater than the US 37.04% greater than the US
Malaysia 1.05M 97.5% greater than the US 43.74% less than the US
United Kingdom 1.1M 20.0% less than the US 23.63% less than the US
France 904.74K 37.5% less than the US 47.88% less than the US
Germany 999.97K 38.75% less than the US 33.16% less than the US

Except the United States, descending order according to CPC price, the top five countries are Singapore, Malaysia, United Kingdom, France and Germany. Singapore has the highest CPC, Its CPC 132.5% greater than the US and average CPM 37.04% greater than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Australia 619.03K 91.25% less than the US 130.86% greater than the US
Singapore 285.71K 132.5% greater than the US 37.04% greater than the US
Belgium 1.43M 98.75% less than the US 19.84% greater than the US
Sweden 190.47K 100.0% less than the US 7.5% greater than the US
Canada 1.29M 98.75% less than the US 12.7% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Australia, Singapore, Belgium, Sweden and Canada. Australia has the highest CPM, Its CPC 91.25% less than the US and CPM 130.86% greater than the US.


5. World of Warcraft Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Diablo II: Lord of Destruction 7.45K 26.56% greater than World of Warcraft 57.64% less than World of Warcraft
The Legend of Zelda 8.15M 96.88% greater than World of Warcraft 113.93% less than World of Warcraft
Warcraft II: Tides of Darkness 13.05K 59.38% greater than World of Warcraft 106.58% less than World of Warcraft
Rift (video game) 4.0M 31.25% greater than World of Warcraft 103.29% less than World of Warcraft
EverQuest II 48.3K 125.0% greater than World of Warcraft 341.78% greater than World of Warcraft

Interests related to “World of Warcraft” include “Diablo II: Lord of Destruction”, “The Legend of Zelda”, “Warcraft II: Tides of Darkness”, “Rift (video game)” and “EverQuest II”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “World of Warcraft” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.