Facebook Ads Cost Metric
Get average CPM, CPC, CPA and CTR Facebook benchmarks for Free.
Targeting Facebook Interests
Search Facebook interests to get your ad audience and CPC/CPM.
Optimize Your Campaigns
Optimize your ad campaigns based on audiences and Facebook benchmarks.
Tracking Ad Trends
Get the trends of Facebook ads cost in different industries and countries
Facebook Interests Audience
List of interests with CPC/CPM cost
ADCostly provides Facebook audience insights , and you can easily obtains audience size, average CPM, CPC, and keyword difficulty. The CPC/CPM of interests can help you better manage Facebook ads cost.Get Start
Facebook Ads Cost Benchmarks
✔ Measure your advertising revenue or loss based on Facebook ads cost benchmarks
✔ More than a dozen filters including industry, country, publisher, CTA... can be selected
✔ Age, gender, Placements Ranking, detailed analysis of Facebook audiences
✔ ADCostly helps you better analyze marketing costs and reduce advertising costs
Want a latest Facebook ads cost benchmark? You're in the right place!
When you innovate, you make mistakes. It is best to admit them quickly, and get on with improving your other innovations.
Design everything on the assumption that people are not heartless or stupid but marvelously capable, given the chance.
I can see detailed Facebook ads cost online, which can let me make a marketing cost analysis.
* Ad objective: traffic, conversions, or app installs
* Bidding method and amount
* Audiences (based on gender, location, age, language, interests, connection types, and OS versions)
* Your industry
* Ad Formats*
* Ads cost is particularly influenced by Ad Formats, so let us take a look at these further.
Cost per click (CPC) is a paid advertising metric that measures how much an advertiser pays for every click on their pay-per-click (PPC) ads.
The CPC formula for calculating your average CPC is:
Total CPC / Total Clicks = Average CPC
PS: This cpc desc link is the best reference.
CPA (Cost-Per-Action) is the most advanced mobile advertising payment model. With this model, advertisers pay publishers for specific actions (like sales or registrations) that people make inside mobile apps after being engaged with ads.
To calculate cost-per-action for a specific action one needs to divide a total ad campaign spending on several specific actions that this particular campaign generated.
Pricing for various kinds of actions such as app installs, registers, purchases can vary from $4 to $75 per action. The CPA advertising model is the roots of digital affiliate marketing. We’ve analyzed the best CPA Advertising Networks in this directory.
Note: This cpa desc link is the best reference.
On Google Search, most ads are delivered by keywords or text format, so most google ad costs are basically measured in cost per click (CPC).