Australian Open Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Australian Open”? What is the Facebook ads cost of interest “Australian Open”? ADCostly analyzed the advertising costs of the interest “Australian Open”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Australian Open”


Interest Audience CPC CPM
Australian Open 5.99M $0.21 $1.85

The interest “Australian Open” has 5.99M audiences in Facebook. The average CPC for interest “Australian Open” in 2020 is $0.21, and the average CPM is $1.85. Interests related to “Australian Open” include “The Championships, Wimbledon”, “All England Lawn Tennis and Croquet Club”, “Jack Sock” and “Novak Djokovic”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.91, and the average CPM is $15.37.

Country Audience CPC CPM
Australia 1.24M 52.75% less than the US 45.74% less than the US
India 629.33K 94.51% less than the US 95.32% less than the US
United Kingdom 383.59K 72.53% less than the US 43.53% less than the US
Mexico 179.81K 91.21% less than the US 82.82% less than the US
Philippines 167.82K 93.41% less than the US 95.64% less than the US

The interest”The Championships, Wimbledon” has 623.34K audiences in the United States. The average CPC is $0.91, and the average CPM is $15.37. Except the United States, descending order by the number of audiences, the top five countries are Australia, India, United Kingdom, Mexico and Philippines. Australia has the most audiences, Its CPC 52.75% less than the US and CPM 45.74% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Taiwan(China) 29.97K 38.46% less than the US 73.26% less than the US
Australia 1.24M 52.75% less than the US 45.74% less than the US
Canada 89.9K 68.13% less than the US 47.89% less than the US
United Kingdom 383.59K 72.53% less than the US 43.53% less than the US
Italy 119.87K 74.73% less than the US 73.78% less than the US

Except the United States, descending order according to CPC price, the top five countries are Taiwan(China), Australia, Canada, United Kingdom and Italy. Taiwan(China) has the highest CPC, Its CPC 38.46% less than the US and average CPM 73.26% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Netherlands 53.94K 82.42% less than the US 37.74% less than the US
United Kingdom 383.59K 72.53% less than the US 43.53% less than the US
Australia 1.24M 52.75% less than the US 45.74% less than the US
Germany 107.89K 79.12% less than the US 47.63% less than the US
Canada 89.9K 68.13% less than the US 47.89% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Netherlands, United Kingdom, Australia, Germany and Canada. Netherlands has the highest CPM, Its CPC 82.42% less than the US and CPM 37.74% less than the US.


5. Australian Open Expansion Facebook Interests Analysis


Interest Audience CPC CPM
The Championships, Wimbledon 10.62M 23.81% less than Australian Open 73.51% less than Australian Open
All England Lawn Tennis and Croquet Club 125.92K 61.9% less than Australian Open 160.54% less than Australian Open
Jack Sock 940.73K 395.24% greater than Australian Open 996.76% greater than Australian Open
Novak Djokovic 10.43M 71.43% less than Australian Open 55.68% less than Australian Open
US Open (tennis) 13.02M 57.14% less than Australian Open 24.86% less than Australian Open

Interests related to “Australian Open” include “The Championships, Wimbledon”, “All England Lawn Tennis and Croquet Club”, “Jack Sock”, “Novak Djokovic” and “US Open (tennis)”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Australian Open” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.