Comparison shopping website Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Comparison shopping website”? What is the Facebook ads cost of interest “Comparison shopping website”? ADCostly analyzed the advertising costs of the interest “Comparison shopping website”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Comparison shopping website”


Interest Audience CPC CPM
Comparison shopping website 11.87M $0.68 $5.71

The interest “Comparison shopping website” has 11.87M audiences in Facebook. The average CPC for interest “Comparison shopping website” in 2020 is $0.68, and the average CPM is $5.71. Interests related to “Comparison shopping website” include “Baltic Sea”, “The Ultimate Gift”, “Moneysupermarket.com” and “Zoom lens”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.65, and the average CPM is $24.37.

Country Audience CPC CPM
Germany 3.82M 187.69% greater than the US 72.67% less than the US
United Kingdom 2.04M 192.31% greater than the US 60.53% less than the US
Italy 1.25M 100.0% less than the US 79.73% less than the US
Spain 581.76K 75.38% less than the US 74.48% less than the US
Austria 368.05K 100.0% less than the US 58.97% less than the US

The interest”Baltic Sea” has 593.63K audiences in the United States. The average CPC is $0.65, and the average CPM is $24.37. Except the United States, descending order by the number of audiences, the top five countries are Germany, United Kingdom, Italy, Spain and Austria. Germany has the most audiences, Its CPC 187.69% greater than the US and CPM 72.67% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Australia 71.24K 675.38% greater than the US 117.69% greater than the US
United Kingdom 2.04M 192.31% greater than the US 60.53% less than the US
Germany 3.82M 187.69% greater than the US 72.67% less than the US
Canada 94.98K 56.92% greater than the US 48.75% less than the US
Indonesia 47.49K 6.15% greater than the US 95.24% less than the US

Except the United States, descending order according to CPC price, the top five countries are Australia, United Kingdom, Germany, Canada and Indonesia. Australia has the highest CPC, Its CPC 675.38% greater than the US and average CPM 117.69% greater than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Australia 71.24K 675.38% greater than the US 117.69% greater than the US
France 368.05K 56.92% less than the US 4.27% less than the US
Canada 94.98K 56.92% greater than the US 48.75% less than the US
Austria 368.05K 100.0% less than the US 58.97% less than the US
United Kingdom 2.04M 192.31% greater than the US 60.53% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Australia, France, Canada, Austria and United Kingdom. Australia has the highest CPM, Its CPC 675.38% greater than the US and CPM 117.69% greater than the US.


5. Comparison shopping website Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Baltic Sea 22.86M 83.82% less than Comparison shopping website 54.99% less than Comparison shopping website
The Ultimate Gift 1.87M 4.41% less than Comparison shopping website 188.97% less than Comparison shopping website
Moneysupermarket.com 411.69K 10.29% less than Comparison shopping website 77.06% less than Comparison shopping website
Zoom lens 48.87M 22.06% less than Comparison shopping website 105.25% less than Comparison shopping website
Multi-storey car park 4.83M 50.0% less than Comparison shopping website 18.04% less than Comparison shopping website

Interests related to “Comparison shopping website” include “Baltic Sea”, “The Ultimate Gift”, “Moneysupermarket.com”, “Zoom lens” and “Multi-storey car park”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Comparison shopping website” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.