Halloween Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Halloween”? What is the Facebook ads cost of interest “Halloween”? ADCostly analyzed the advertising costs of the interest “Halloween”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Halloween”


Interest Audience CPC CPM
Halloween 133.37M $0.73 $16.86

The interest “Halloween” has 133.37M audiences in Facebook. The average CPC for interest “Halloween” in 2020 is $0.73, and the average CPM is $16.86. Interests related to “Halloween” include “New Year's Day”, “Trick-or-treating”, “Night of the Living Dead” and “Costume”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.74, and the average CPM is $21.58.

Country Audience CPC CPM
Philippines 10.54M 100.0% less than the US 65.2% less than the US
Korea 5.2M 100.0% less than the US 8.02% less than the US
United Kingdom 4.93M 70.27% less than the US 20.16% less than the US
Mexico 4.8M 82.43% less than the US 84.06% less than the US
Canada 3.73M 77.03% less than the US 21.41% less than the US

The interest”New Year's Day” has 68.68M audiences in the United States. The average CPC is $0.74, and the average CPM is $21.58. Except the United States, descending order by the number of audiences, the top five countries are Philippines, Korea, United Kingdom, Mexico and Canada. Philippines has the most audiences, Its CPC 100.0% less than the US and CPM 65.2% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Taiwan(China) 933.56K 310.81% greater than the US 17.98% greater than the US
Hong Kong(China) 266.73K 233.78% greater than the US 49.03% greater than the US
Malaysia 666.83K 41.89% less than the US 44.95% less than the US
United Kingdom 4.93M 70.27% less than the US 20.16% less than the US
Germany 1.87M 70.27% less than the US 14.74% less than the US

Except the United States, descending order according to CPC price, the top five countries are Taiwan(China), Hong Kong(China), Malaysia, United Kingdom and Germany. Taiwan(China) has the highest CPC, Its CPC 310.81% greater than the US and average CPM 17.98% greater than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Hong Kong(China) 266.73K 233.78% greater than the US 49.03% greater than the US
Venezuela 266.73K 100.0% less than the US 39.76% greater than the US
Taiwan(China) 933.56K 310.81% greater than the US 17.98% greater than the US
Australia 1.6M 77.03% less than the US 2.04% less than the US
Korea 5.2M 100.0% less than the US 8.02% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Hong Kong(China), Venezuela, Taiwan(China), Australia and Korea. Hong Kong(China) has the highest CPM, Its CPC 233.78% greater than the US and CPM 49.03% greater than the US.


5. Halloween Expansion Facebook Interests Analysis


Interest Audience CPC CPM
New Year's Day 253.54M 8.22% greater than Halloween 12.57% less than Halloween
Trick-or-treating 2.1M 6.85% less than Halloween 17.14% less than Halloween
Night of the Living Dead 2.45M 82.19% greater than Halloween 38.55% less than Halloween
Costume 24.87M 2.74% greater than Halloween 27.4% less than Halloween
Saw VI 69.74K 94.52% greater than Halloween 32.92% less than Halloween

Interests related to “Halloween” include “New Year's Day”, “Trick-or-treating”, “Night of the Living Dead”, “Costume” and “Saw VI”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Halloween” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.