Lead Facebook Ad Cost Report | ADCostly

Facebook ads cost tool - ADCostly

Are you running Facebook ads for interest “Lead”? What is the Facebook ads cost of interest “Lead”? ADCostly analyzed the advertising costs of the interest “Lead”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Lead”


Interest Audience CPC CPM
Lead 159.37M $0.29 $5.88

The interest “Lead” has 159.37M audiences in Facebook. The average CPC for interest “Lead” in 2020 is $0.29, and the average CPM is $5.88. Interests related to “Lead” include “Business school”, “Effects unit”, “Coaching” and “Email marketing”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.39, and the average CPM is $20.16.

Country Audience CPC CPM
United Kingdom 7.97M 43.59% less than the US 68.75% less than the US
Malaysia 4.62M 100.0% less than the US 91.77% less than the US
Australia 4.14M 71.79% less than the US 46.48% less than the US
Canada 3.98M 87.18% less than the US 71.08% less than the US
South Africa 2.55M 84.62% less than the US 93.75% less than the US

The interest”Business school” has 54.82M audiences in the United States. The average CPC is $0.39, and the average CPM is $20.16. Except the United States, descending order by the number of audiences, the top five countries are United Kingdom, Malaysia, Australia, Canada and South Africa. United Kingdom has the most audiences, Its CPC 43.59% less than the US and CPM 68.75% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Israel 796.85K 28.21% greater than the US 72.57% less than the US
United Kingdom 7.97M 43.59% less than the US 68.75% less than the US
Mexico 796.85K 61.54% less than the US 86.56% less than the US
Australia 4.14M 71.79% less than the US 46.48% less than the US
Indonesia 1.12M 82.05% less than the US 89.83% less than the US

Except the United States, descending order according to CPC price, the top five countries are Israel, United Kingdom, Mexico, Australia and Indonesia. Israel has the highest CPC, Its CPC 28.21% greater than the US and average CPM 72.57% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Sweden 637.48K 100.0% less than the US 43.75% less than the US
Australia 4.14M 71.79% less than the US 46.48% less than the US
United Arab Emirates 637.48K 100.0% less than the US 50.4% less than the US
Denmark 478.11K 94.87% less than the US 62.8% less than the US
Ireland 637.48K 89.74% less than the US 65.28% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Sweden, Australia, United Arab Emirates, Denmark and Ireland. Sweden has the highest CPM, Its CPC 100.0% less than the US and CPM 43.75% less than the US.


5. Lead Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Business school 44.41M 27.59% less than Lead 35.03% less than Lead
Effects unit 6.67M 27.59% less than Lead 22.11% less than Lead
Coaching 135.61M 24.14% less than Lead 0.51% less than Lead
Email marketing 16.96M 127.59% greater than Lead 57.65% less than Lead
Lead generation 5.19M 106.9% greater than Lead 18.71% less than Lead

Interests related to “Lead” include “Business school”, “Effects unit”, “Coaching”, “Email marketing” and “Lead generation”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Lead” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.