Mobile game Facebook Ad Cost Report | ADCostly

Facebook ads cost tool - ADCostly

Are you running Facebook ads for interest “Mobile game”? What is the Facebook ads cost of interest “Mobile game”? ADCostly analyzed the advertising costs of the interest “Mobile game”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Mobile game”


Interest Audience CPC CPM
Mobile game 176.3M $2.28 $24.99

The interest “Mobile game” has 176.3M audiences in Facebook. The average CPC for interest “Mobile game” in 2020 is $2.28, and the average CPM is $24.99. Interests related to “Mobile game” include “IPhone”, “Open world”, “Casual game” and “Third-person shooter”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $2.62, and the average CPM is $32.84.

Country Audience CPC CPM
Vietnam 6.17M 87.79% less than the US 87.76% less than the US
Malaysia 5.64M 40.08% less than the US 86.21% less than the US
Taiwan(China) 5.11M 53.82% less than the US 27.07% less than the US
Korea 2.82M 78.63% greater than the US 38.7% greater than the US
United Kingdom 2.29M 68.7% greater than the US 63.12% less than the US

The interest”IPhone” has 10.75M audiences in the United States. The average CPC is $2.62, and the average CPM is $32.84. Except the United States, descending order by the number of audiences, the top five countries are Vietnam, Malaysia, Taiwan(China), Korea and United Kingdom. Vietnam has the most audiences, Its CPC 87.79% less than the US and CPM 87.76% less than the US.


Get More Target Audience From ADCostly

Learn More


3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Korea 2.82M 78.63% greater than the US 38.7% greater than the US
Germany 1.41M 75.57% greater than the US 73.72% less than the US
Malaysia 5.64M 40.08% less than the US 86.21% less than the US
Taiwan(China) 5.11M 53.82% less than the US 27.07% less than the US
Hong Kong(China) 1.06M 54.58% less than the US 37.06% less than the US

Except the United States, descending order according to CPC price, the top five countries are Korea, Germany, Malaysia, Taiwan(China) and Hong Kong(China). Korea has the highest CPC, Its CPC 78.63% greater than the US and average CPM 38.7% greater than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Korea 2.82M 78.63% greater than the US 38.7% greater than the US
Taiwan(China) 5.11M 53.82% less than the US 27.07% less than the US
Hong Kong(China) 1.06M 54.58% less than the US 37.06% less than the US
Singapore 705.18K 89.31% less than the US 49.27% less than the US
United Kingdom 2.29M 68.7% less than the US 63.12% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Korea, Taiwan(China), Hong Kong(China), Singapore and United Kingdom. Korea has the highest CPM, Its CPC 78.63% greater than the US and CPM 38.7% greater than the US.


5. Mobile game Expansion Facebook Interests Analysis


Interest Audience CPC CPM
IPhone 632.32M 76.32% less than Mobile game 70.71% less than Mobile game
Open world 48.48M 75.44% less than Mobile game 76.07% less than Mobile game
Casual game 88.13M 53.51% less than Mobile game 40.86% less than Mobile game
Third-person shooter 32.02M 49.12% less than Mobile game 43.18% less than Mobile game
IPhone 4 2.87M 89.04% less than Mobile game 80.87% less than Mobile game

Interests related to “Mobile game” include “IPhone”, “Open world”, “Casual game”, “Third-person shooter” and “IPhone 4”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Mobile game” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.