Online Facebook Ad Cost Report | ADCostly

Facebook ads cost tool - ADCostly

Are you running Facebook ads for interest “Online”? What is the Facebook ads cost of interest “Online”? ADCostly analyzed the advertising costs of the interest “Online”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Online”


Interest Audience CPC CPM
Online 1.35B $0.48 $9.45

The interest “Online” has 1.35B audiences in Facebook. The average CPC for interest “Online” in 2020 is $0.48, and the average CPM is $9.45. Interests related to “Online” include “Online casino”, “Pay per click”, “Search engine marketing” and “Content marketing”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.8, and the average CPM is $18.65.

Country Audience CPC CPM
India 303.82M 97.5% less than the US 95.28% less than the US
Philippines 141.78M 86.25% less than the US 88.2% less than the US
Pakistan 62.11M 100.0% less than the US 85.52% less than the US
United Kingdom 48.61M 71.25% less than the US 18.87% less than the US
Bangladesh 43.21M 100.0% less than the US 89.28% less than the US

The interest”Online casino” has 212.0M audiences in the United States. The average CPC is $0.8, and the average CPM is $18.65. Except the United States, descending order by the number of audiences, the top five countries are India, Philippines, Pakistan, United Kingdom and Bangladesh. India has the most audiences, Its CPC 97.5% less than the US and CPM 95.28% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Singapore 5.4M 41.25% less than the US 38.39% less than the US
Malaysia 39.16M 45.0% less than the US 63.75% less than the US
Australia 21.6M 61.25% less than the US 30.46% less than the US
Canada 22.96M 63.75% less than the US 55.01% less than the US
Indonesia 18.9M 65.0% less than the US 62.25% less than the US

Except the United States, descending order according to CPC price, the top five countries are Singapore, Malaysia, Australia, Canada and Indonesia. Singapore has the highest CPC, Its CPC 41.25% less than the US and average CPM 38.39% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Kenya 8.1M 100.0% less than the US 856.25% greater than the US
United Arab Emirates 9.45M 83.75% less than the US 17.59% less than the US
United Kingdom 48.61M 71.25% less than the US 18.87% less than the US
Germany 13.5M 77.5% less than the US 20.0% less than the US
Australia 21.6M 61.25% less than the US 30.46% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Kenya, United Arab Emirates, United Kingdom, Germany and Australia. Kenya has the highest CPM, Its CPC 100.0% less than the US and CPM 856.25% greater than the US.


5. Online Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Online casino 13.82M 125.0% greater than Online 77.99% less than Online
Pay per click 2.02M 150.0% greater than Online 41.69% less than Online
Search engine marketing 6.21M 54.17% less than Online 38.41% less than Online
Content marketing 16.31M 25.0% less than Online 44.97% less than Online
Instant messaging 1.09B 6.25% less than Online 8.15% less than Online

Interests related to “Online” include “Online casino”, “Pay per click”, “Search engine marketing”, “Content marketing” and “Instant messaging”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Online” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.