Online auction Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Online auction”? What is the Facebook ads cost of interest “Online auction”? ADCostly analyzed the advertising costs of the interest “Online auction”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Online auction”


Interest Audience CPC CPM
Online auction 18.25M $0.42 $6.3

The interest “Online auction” has 18.25M audiences in Facebook. The average CPC for interest “Online auction” in 2020 is $0.42, and the average CPM is $6.3. Interests related to “Online auction” include “Used good”, “Auto auction”, “Auction” and “License”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.64, and the average CPM is $20.06.

Country Audience CPC CPM
South Africa 1.31M 87.5% less than the US 79.66% less than the US
Thailand 1.28M 90.63% less than the US 93.72% less than the US
Canada 803.08K 78.12% less than the US 3.54% less than the US
Australia 730.07K 50.0% less than the US 2.09% less than the US
United Kingdom 620.56K 56.25% less than the US 22.78% less than the US

The interest”Used good” has 8.36M audiences in the United States. The average CPC is $0.64, and the average CPM is $20.06. Except the United States, descending order by the number of audiences, the top five countries are South Africa, Thailand, Canada, Australia and United Kingdom. South Africa has the most audiences, Its CPC 87.5% less than the US and CPM 79.66% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Russia 36.5K 45.31% greater than the US 44.12% less than the US
Brazil 237.27K 40.62% less than the US 92.42% less than the US
Australia 730.07K 50.0% less than the US 2.09% less than the US
Taiwan(China) 401.54K 53.12% less than the US 55.43% less than the US
United Arab Emirates 54.76K 53.12% less than the US 79.26% less than the US

Except the United States, descending order according to CPC price, the top five countries are Russia, Brazil, Australia, Taiwan(China) and United Arab Emirates. Russia has the highest CPC, Its CPC 45.31% greater than the US and average CPM 44.12% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Sweden 54.76K 78.12% less than the US 38.73% greater than the US
Malaysia 164.27K 81.25% less than the US 7.08% greater than the US
Australia 730.07K 50.0% less than the US 2.09% less than the US
Canada 803.08K 78.12% less than the US 3.54% less than the US
Denmark 91.26K 79.69% less than the US 10.02% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Sweden, Malaysia, Australia, Canada and Denmark. Sweden has the highest CPM, Its CPC 78.12% less than the US and CPM 38.73% greater than the US.


5. Online auction Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Used good 26.53M 19.05% less than Online auction 65.71% less than Online auction
Auto auction 7.77M 88.1% less than Online auction 84.92% less than Online auction
Auction 113.1M 28.57% less than Online auction 78.57% less than Online auction
License 21.18M 190.48% greater than Online auction 46.03% less than Online auction
Public company 139.97M 669.05% greater than Online auction 65.87% less than Online auction

Interests related to “Online auction” include “Used good”, “Auto auction”, “Auction”, “License” and “Public company”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Online auction” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.