Policy Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Policy”? What is the Facebook ads cost of interest “Policy”? ADCostly analyzed the advertising costs of the interest “Policy”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Policy”


Interest Audience CPC CPM
Policy 23.19M $0.26 $5.89

The interest “Policy” has 23.19M audiences in Facebook. The average CPC for interest “Policy” in 2020 is $0.26, and the average CPM is $5.89. Interests related to “Policy” include “Public health”, “Health promotion”, “Human rights” and “Civil service”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.79, and the average CPM is $19.97.

Country Audience CPC CPM
India 1.44M 96.2% less than the US 94.89% less than the US
Indonesia 881.39K 96.2% less than the US 95.54% less than the US
Germany 881.39K 75.95% less than the US 20.03% greater than the US
Pakistan 811.81K 97.47% less than the US 94.89% less than the US
Thailand 603.06K 94.94% less than the US 72.76% less than the US

The interest”Public health” has 5.27M audiences in the United States. The average CPC is $0.79, and the average CPM is $19.97. Except the United States, descending order by the number of audiences, the top five countries are India, Indonesia, Germany, Pakistan and Thailand. India has the most audiences, Its CPC 96.2% less than the US and CPM 94.89% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Hong Kong(China) 301.53K 0.0% less than the US 26.29% less than the US
Taiwan(China) 510.28K 50.63% less than the US 33.25% less than the US
Israel 115.97K 64.56% less than the US 15.82% greater than the US
Germany 881.39K 75.95% less than the US 20.03% greater than the US
United Kingdom 394.31K 75.95% less than the US 57.44% less than the US

Except the United States, descending order according to CPC price, the top five countries are Hong Kong(China), Taiwan(China), Israel, Germany and United Kingdom. Hong Kong(China) has the highest CPC, Its CPC 0.0% less than the US and average CPM 26.29% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Germany 881.39K 75.95% less than the US 20.03% greater than the US
Israel 115.97K 64.56% less than the US 15.82% greater than the US
Hong Kong(China) 301.53K 0.0% less than the US 26.29% less than the US
Japan 115.97K 78.48% less than the US 26.99% less than the US
Taiwan(China) 510.28K 50.63% less than the US 33.25% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Germany, Israel, Hong Kong(China), Japan and Taiwan(China). Germany has the highest CPM, Its CPC 75.95% less than the US and CPM 20.03% greater than the US.


5. Policy Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Public health 125.35M 57.69% less than Policy 85.74% less than Policy
Health promotion 5.02M 53.85% less than Policy 9.17% less than Policy
Human rights 66.07M 38.46% less than Policy 22.07% less than Policy
Civil service 46.19M 415.38% greater than Policy 143.29% less than Policy
Global health 10.39M 69.23% less than Policy 33.11% less than Policy

Interests related to “Policy” include “Public health”, “Health promotion”, “Human rights”, “Civil service” and “Global health”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Policy” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.