Public interest Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Public interest”? What is the Facebook ads cost of interest “Public interest”? ADCostly analyzed the advertising costs of the interest “Public interest”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Public interest”


Interest Audience CPC CPM
Public interest 1.37M $0.58 $14.15

The interest “Public interest” has 1.37M audiences in Facebook. The average CPC for interest “Public interest” in 2020 is $0.58, and the average CPM is $14.15. Interests related to “Public interest” include “National Animal Interest Alliance”, “Human interest story”, “Privacy” and “QI”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.51, and the average CPM is $36.41.

Country Audience CPC CPM
India 253.66K 90.2% less than the US 93.96% less than the US
Philippines 134.37K 96.08% less than the US 92.2% less than the US
United Kingdom 104.2K 78.43% less than the US 63.8% less than the US
Australia 39.76K 5.88% less than the US 47.84% less than the US
Canada 32.91K 64.71% less than the US 50.87% less than the US

The interest”National Animal Interest Alliance” has 416.82K audiences in the United States. The average CPC is $0.51, and the average CPM is $36.41. Except the United States, descending order by the number of audiences, the top five countries are India, Philippines, United Kingdom, Australia and Canada. India has the most audiences, Its CPC 90.2% less than the US and CPM 93.96% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Australia 39.76K 5.88% less than the US 47.84% less than the US
Malaysia 15.08K 52.94% less than the US 82.64% less than the US
Germany 2.74K 58.82% less than the US 41.83% less than the US
Canada 32.91K 64.71% less than the US 50.87% less than the US
NewZealand 9.6K 68.63% less than the US 66.74% less than the US

Except the United States, descending order according to CPC price, the top five countries are Australia, Malaysia, Germany, Canada and NewZealand. Australia has the highest CPC, Its CPC 5.88% less than the US and average CPM 47.84% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Hong Kong(China) 6.86K 100.0% less than the US 9.86% greater than the US
Taiwan(China) 9.6K 100.0% less than the US 27.9% less than the US
Germany 2.74K 58.82% less than the US 41.83% less than the US
Israel 4.11K 84.31% less than the US 45.07% less than the US
Australia 39.76K 5.88% less than the US 47.84% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Hong Kong(China), Taiwan(China), Germany, Israel and Australia. Hong Kong(China) has the highest CPM, Its CPC 100.0% less than the US and CPM 9.86% greater than the US.


5. Public interest Expansion Facebook Interests Analysis


Interest Audience CPC CPM
National Animal Interest Alliance 19.14K 39.66% greater than Public interest 54.42% less than Public interest
Human interest story 385.69K 13.79% less than Public interest 54.28% less than Public interest
Privacy 43.84M 27.59% less than Public interest 57.88% less than Public interest
QI 1.4M 56.9% greater than Public interest 36.33% less than Public interest
Mobile game 176.3M 293.1% greater than Public interest 76.61% less than Public interest

Interests related to “Public interest” include “National Animal Interest Alliance”, “Human interest story”, “Privacy”, “QI” and “Mobile game”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Public interest” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.