Self-publishing Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Self-publishing”? What is the Facebook ads cost of interest “Self-publishing”? ADCostly analyzed the advertising costs of the interest “Self-publishing”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Self-publishing”


Interest Audience CPC CPM
Self-publishing 3.49M $0.52 $6.28

The interest “Self-publishing” has 3.49M audiences in Facebook. The average CPC for interest “Self-publishing” in 2020 is $0.52, and the average CPM is $6.28. Interests related to “Self-publishing” include “Electronic publishing”, “UEA Creative Writing Course”, “Print on demand” and “Crime Writers' Association”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $1.18, and the average CPM is $13.63.

Country Audience CPC CPM
India 579.28K 86.44% less than the US 90.32% less than the US
United Kingdom 157.03K 90.68% less than the US 42.92% greater than the US
Italy 136.1K 72.88% less than the US 32.5% less than the US
Indonesia 87.24K 95.76% less than the US 92.08% less than the US
Canada 83.75K 100.0% less than the US 37.12% less than the US

The interest”Electronic publishing” has 868.93K audiences in the United States. The average CPC is $1.18, and the average CPM is $13.63. Except the United States, descending order by the number of audiences, the top five countries are India, United Kingdom, Italy, Indonesia and Canada. India has the most audiences, Its CPC 86.44% less than the US and CPM 90.32% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Taiwan(China) 13.96K 38.98% less than the US 44.9% less than the US
Germany 34.9K 58.47% less than the US 5.8% less than the US
Brazil 45.37K 71.19% less than the US 96.04% less than the US
Italy 136.1K 72.88% less than the US 32.5% less than the US
Thailand 27.92K 77.97% less than the US 65.3% less than the US

Except the United States, descending order according to CPC price, the top five countries are Taiwan(China), Germany, Brazil, Italy and Thailand. Taiwan(China) has the highest CPC, Its CPC 38.98% less than the US and average CPM 44.9% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
United Kingdom 157.03K 90.68% less than the US 42.92% greater than the US
Australia 45.37K 83.9% less than the US 30.52% greater than the US
Ireland 13.96K 96.61% less than the US 9.32% greater than the US
Germany 34.9K 58.47% less than the US 5.8% less than the US
France 73.28K 98.31% less than the US 26.71% less than the US

Except the United States, descending order according to average CPM price, the top five countries are United Kingdom, Australia, Ireland, Germany and France. United Kingdom has the highest CPM, Its CPC 90.68% less than the US and CPM 42.92% greater than the US.


5. Self-publishing Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Electronic publishing 89.33M 59.62% less than Self-publishing 68.63% less than Self-publishing
UEA Creative Writing Course 18.83K 100.0% less than Self-publishing 71.97% less than Self-publishing
Print on demand 3.44M 3.85% less than Self-publishing 83.12% less than Self-publishing
Crime Writers' Association 30.22K 67.31% less than Self-publishing 1.27% less than Self-publishing
HarperCollins 18.84M 373.08% greater than Self-publishing 122.77% greater than Self-publishing

Interests related to “Self-publishing” include “Electronic publishing”, “UEA Creative Writing Course”, “Print on demand”, “Crime Writers' Association” and “HarperCollins”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Self-publishing” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.