Pet food Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Pet food”? What is the Facebook ads cost of interest “Pet food”? ADCostly analyzed the advertising costs of the interest “Pet food”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Pet food”


Interest Audience CPC CPM
Pet food 127.5M $0.74 $18.28

The interest “Pet food” has 127.5M audiences in Facebook. The average CPC for interest “Pet food” in 2020 is $0.74, and the average CPM is $18.28. Interests related to “Pet food” include “PetSmart”, “Nestlé Purina PetCare”, “Purina ONE” and “Animal welfare”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.83, and the average CPM is $30.68.

Country Audience CPC CPM
United Kingdom 8.29M 73.49% less than the US 63.46% less than the US
Canada 6.12M 73.49% less than the US 39.7% less than the US
Philippines 5.1M 98.8% less than the US 95.44% less than the US
Australia 4.59M 65.06% less than the US 42.28% less than the US
Brazil 3.19M 92.77% less than the US 35.33% less than the US

The interest”PetSmart” has 57.25M audiences in the United States. The average CPC is $0.83, and the average CPM is $30.68. Except the United States, descending order by the number of audiences, the top five countries are United Kingdom, Canada, Philippines, Australia and Brazil. United Kingdom has the most audiences, Its CPC 73.49% less than the US and CPM 63.46% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Taiwan(China) 382.49K 57.83% less than the US 60.56% less than the US
Australia 4.59M 65.06% less than the US 42.28% less than the US
United Kingdom 8.29M 73.49% less than the US 63.46% less than the US
Canada 6.12M 73.49% less than the US 39.7% less than the US
Ireland 509.99K 81.93% less than the US 69.3% less than the US

Except the United States, descending order according to CPC price, the top five countries are Taiwan(China), Australia, United Kingdom, Canada and Ireland. Taiwan(China) has the highest CPC, Its CPC 57.83% less than the US and average CPM 60.56% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
United Arab Emirates 255.0K 100.0% less than the US 9.19% less than the US
Thailand 2.17M 100.0% less than the US 34.81% less than the US
Brazil 3.19M 92.77% less than the US 35.33% less than the US
Singapore 509.99K 100.0% less than the US 37.09% less than the US
Canada 6.12M 73.49% less than the US 39.7% less than the US

Except the United States, descending order according to average CPM price, the top five countries are United Arab Emirates, Thailand, Brazil, Singapore and Canada. United Arab Emirates has the highest CPM, Its CPC 100.0% less than the US and CPM 9.19% less than the US.


5. Pet food Expansion Facebook Interests Analysis


Interest Audience CPC CPM
PetSmart 13.39M 13.51% less than Pet food 28.23% less than Pet food
Nestlé Purina PetCare 36.09M 27.03% less than Pet food 45.9% less than Pet food
Purina ONE 3.5M 45.95% less than Pet food 57.88% less than Pet food
Animal welfare 94.88M 17.57% less than Pet food 40.86% less than Pet food
Dog Chow 203.09K 54.05% less than Pet food 70.95% less than Pet food

Interests related to “Pet food” include “PetSmart”, “Nestlé Purina PetCare”, “Purina ONE”, “Animal welfare” and “Dog Chow”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Pet food” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.