Photojournalism Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Photojournalism”? What is the Facebook ads cost of interest “Photojournalism”? ADCostly analyzed the advertising costs of the interest “Photojournalism”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Photojournalism”


Interest Audience CPC CPM
Photojournalism 8.98M $0.4 $5.4

The interest “Photojournalism” has 8.98M audiences in Facebook. The average CPC for interest “Photojournalism” in 2020 is $0.4, and the average CPM is $5.4. Interests related to “Photojournalism” include “Food photography”, “Underwater photography”, “Stock photography” and “Candid photography”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.86, and the average CPM is $20.1.

Country Audience CPC CPM
Brazil 1.35M 95.35% less than the US 89.25% less than the US
India 619.48K 95.35% less than the US 93.93% less than the US
Mexico 475.83K 95.35% less than the US 91.74% less than the US
Paraguay 359.12K 98.84% less than the US 97.41% less than the US
Argentina 332.19K 95.35% less than the US 90.0% less than the US

The interest”Food photography” has 1.56M audiences in the United States. The average CPC is $0.86, and the average CPM is $20.1. Except the United States, descending order by the number of audiences, the top five countries are Brazil, India, Mexico, Paraguay and Argentina. Brazil has the most audiences, Its CPC 95.35% less than the US and CPM 89.25% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Hong Kong(China) 35.91K 4.65% less than the US 46.32% less than the US
United Kingdom 206.49K 31.4% less than the US 43.48% less than the US
Taiwan(China) 44.89K 33.72% less than the US 55.27% less than the US
Australia 71.82K 43.02% less than the US 48.61% greater than the US
Germany 170.58K 54.65% less than the US 33.08% less than the US

Except the United States, descending order according to CPC price, the top five countries are Hong Kong(China), United Kingdom, Taiwan(China), Australia and Germany. Hong Kong(China) has the highest CPC, Its CPC 4.65% less than the US and average CPM 46.32% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Australia 71.82K 43.02% less than the US 48.61% greater than the US
Austria 53.87K 90.7% less than the US 25.87% less than the US
Germany 170.58K 54.65% less than the US 33.08% less than the US
France 215.47K 83.72% less than the US 33.33% less than the US
Finland 44.89K 90.7% less than the US 41.04% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Australia, Austria, Germany, France and Finland. Australia has the highest CPM, Its CPC 43.02% less than the US and CPM 48.61% greater than the US.


5. Photojournalism Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Food photography 13.73M 0.0% less than Photojournalism 9.63% less than Photojournalism
Underwater photography 2.55M 37.5% less than Photojournalism 53.33% less than Photojournalism
Stock photography 7.35M 30.0% less than Photojournalism 33.7% less than Photojournalism
Candid photography 5.49M 12.5% less than Photojournalism 24.26% less than Photojournalism
Night photography 4.73M 25.0% less than Photojournalism 31.85% less than Photojournalism

Interests related to “Photojournalism” include “Food photography”, “Underwater photography”, “Stock photography”, “Candid photography” and “Night photography”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Photojournalism” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.