Property insurance Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Property insurance”? What is the Facebook ads cost of interest “Property insurance”? ADCostly analyzed the advertising costs of the interest “Property insurance”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Property insurance”


Interest Audience CPC CPM
Property insurance 1.24M $0.51 $4.03

The interest “Property insurance” has 1.24M audiences in Facebook. The average CPC for interest “Property insurance” in 2020 is $0.51, and the average CPM is $4.03. Interests related to “Property insurance” include “Guardian Life Insurance Company of America”, “American Family Insurance”, “Roadside assistance” and “Home insurance”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.78, and the average CPM is $25.06.

Country Audience CPC CPM
United Kingdom 129.19K 82.05% less than the US 21.87% less than the US
Thailand 80.74K 60.26% less than the US 86.91% less than the US
Japan 58.38K 44.87% less than the US 52.0% less than the US
Canada 58.38K 64.1% less than the US 28.09% less than the US
Hong Kong(China) 39.75K 56.41% less than the US 36.67% less than the US

The interest”Guardian Life Insurance Company of America” has 496.87K audiences in the United States. The average CPC is $0.78, and the average CPM is $25.06. Except the United States, descending order by the number of audiences, the top five countries are United Kingdom, Thailand, Japan, Canada and Hong Kong(China). United Kingdom has the most audiences, Its CPC 82.05% less than the US and CPM 21.87% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Bulgaria 11.18K 117.95% greater than the US 78.49% less than the US
Taiwan(China) 14.91K 7.69% greater than the US 39.55% less than the US
Russia 1.24K 33.33% less than the US 77.09% less than the US
Japan 58.38K 44.87% less than the US 52.0% less than the US
Hong Kong(China) 39.75K 56.41% less than the US 36.67% less than the US

Except the United States, descending order according to CPC price, the top five countries are Bulgaria, Taiwan(China), Russia, Japan and Hong Kong(China). Bulgaria has the highest CPC, Its CPC 117.95% greater than the US and average CPM 78.49% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Mexico 1.24K 94.87% less than the US 44.29% greater than the US
Denmark 4.97K 100.0% less than the US 16.16% greater than the US
Sweden 2.48K 96.15% less than the US 10.77% greater than the US
Australia 33.54K 57.69% less than the US 18.44% less than the US
United Kingdom 129.19K 82.05% less than the US 21.87% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Mexico, Denmark, Sweden, Australia and United Kingdom. Mexico has the highest CPM, Its CPC 94.87% less than the US and CPM 44.29% greater than the US.


5. Property insurance Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Guardian Life Insurance Company of America 10 194.12% greater than Property insurance 718.11% greater than Property insurance
American Family Insurance 2.34M 62.75% greater than Property insurance 78.91% less than Property insurance
Roadside assistance 5.67M 47.06% less than Property insurance 80.15% less than Property insurance
Home insurance 9.17M 1.96% less than Property insurance 4.71% less than Property insurance
Auto-Owners Insurance 1.37M 60.78% less than Property insurance 56.58% less than Property insurance

Interests related to “Property insurance” include “Guardian Life Insurance Company of America”, “American Family Insurance”, “Roadside assistance”, “Home insurance” and “Auto-Owners Insurance”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Property insurance” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.