Pub Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Pub”? What is the Facebook ads cost of interest “Pub”? ADCostly analyzed the advertising costs of the interest “Pub”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Pub”


Interest Audience CPC CPM
Pub 93.41M $0.57 $5.58

The interest “Pub” has 93.41M audiences in Facebook. The average CPC for interest “Pub” in 2020 is $0.57, and the average CPM is $5.58. Interests related to “Pub” include “Music industry”, “Legislature”, “Health promotion” and “All-news radio”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.78, and the average CPM is $13.67.

Country Audience CPC CPM
United Kingdom 14.57M 73.08% less than the US 39.72% less than the US
India 4.3M 80.77% less than the US 95.46% less than the US
Philippines 3.83M 93.59% less than the US 88.44% less than the US
Canada 3.64M 73.08% less than the US 45.28% less than the US
Australia 3.64M 57.69% less than the US 16.75% less than the US

The interest”Music industry” has 27.27M audiences in the United States. The average CPC is $0.78, and the average CPM is $13.67. Except the United States, descending order by the number of audiences, the top five countries are United Kingdom, India, Philippines, Canada and Australia. United Kingdom has the most audiences, Its CPC 73.08% less than the US and CPM 39.72% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Hong Kong(China) 467.03K 25.64% greater than the US 36.5% less than the US
Germany 840.65K 35.9% less than the US 13.53% less than the US
Morocco 467.03K 39.74% less than the US 72.13% less than the US
Singapore 373.62K 43.59% less than the US 43.6% less than the US
Australia 3.64M 57.69% less than the US 16.75% less than the US

Except the United States, descending order according to CPC price, the top five countries are Hong Kong(China), Germany, Morocco, Singapore and Australia. Hong Kong(China) has the highest CPC, Its CPC 25.64% greater than the US and average CPM 36.5% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Greece 280.22K 98.72% less than the US 154.94% greater than the US
Germany 840.65K 35.9% less than the US 13.53% less than the US
Australia 3.64M 57.69% less than the US 16.75% less than the US
NewZealand 467.03K 98.72% less than the US 32.92% less than the US
Hong Kong(China) 467.03K 25.64% greater than the US 36.5% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Greece, Germany, Australia, NewZealand and Hong Kong(China). Greece has the highest CPM, Its CPC 98.72% less than the US and CPM 154.94% greater than the US.


5. Pub Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Music industry 292.45M 26.32% less than Pub 15.05% less than Pub
Legislature 64.98M 47.37% less than Pub 48.39% less than Pub
Health promotion 5.02M 29.82% less than Pub 4.12% less than Pub
All-news radio 107.54M 14.04% less than Pub 92.65% less than Pub
Clinton Foundation 162.98K 82.46% less than Pub 51.43% less than Pub

Interests related to “Pub” include “Music industry”, “Legislature”, “Health promotion”, “All-news radio” and “Clinton Foundation”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Pub” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.