South Africa Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “South Africa”? What is the Facebook ads cost of interest “South Africa”? ADCostly analyzed the advertising costs of the interest “South Africa”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “South Africa”


Interest Audience CPC CPM
South Africa 129.91M $0.25 $7.3

The interest “South Africa” has 129.91M audiences in Facebook. The average CPC for interest “South Africa” in 2020 is $0.25, and the average CPM is $7.3. Interests related to “South Africa” include “Safari”, “Tanzania”, “Rwanda” and “Woolworths (South Africa)”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.25, and the average CPM is $8.65.

Country Audience CPC CPM
Vietnam 32.22M 100.0% less than the US 76.88% less than the US
South Africa 17.02M 52.0% less than the US 76.88% less than the US
India 10.65M 100.0% less than the US 93.99% less than the US
Nigeria 4.81M 100.0% less than the US 45.2% less than the US
Philippines 3.51M 100.0% less than the US 89.36% less than the US

The interest”Safari” has 6.5M audiences in the United States. The average CPC is $0.25, and the average CPM is $8.65. Except the United States, descending order by the number of audiences, the top five countries are Vietnam, South Africa, India, Nigeria and Philippines. Vietnam has the most audiences, Its CPC 100.0% less than the US and CPM 76.88% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
United Kingdom 1.82M 112.0% greater than the US 29.71% greater than the US
France 779.45K 28.0% greater than the US 6.47% less than the US
Germany 909.36K 24.0% greater than the US 106.36% greater than the US
Canada 649.54K 4.0% less than the US 25.2% less than the US
Australia 1.04M 28.0% less than the US 87.4% greater than the US

Except the United States, descending order according to CPC price, the top five countries are United Kingdom, France, Germany, Canada and Australia. United Kingdom has the highest CPC, Its CPC 112.0% greater than the US and average CPM 29.71% greater than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Thailand 1.04M 100.0% less than the US 246.82% greater than the US
Japan 519.63K 92.0% less than the US 177.92% greater than the US
Germany 909.36K 24.0% greater than the US 106.36% greater than the US
Australia 1.04M 28.0% less than the US 87.4% greater than the US
United Kingdom 1.82M 112.0% greater than the US 29.71% greater than the US

Except the United States, descending order according to average CPM price, the top five countries are Thailand, Japan, Germany, Australia and United Kingdom. Thailand has the highest CPM, Its CPC 100.0% less than the US and CPM 246.82% greater than the US.


5. South Africa Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Safari 28.55M 84.0% greater than South Africa 7.67% less than South Africa
Tanzania 58.21M 92.0% greater than South Africa 13.7% less than South Africa
Rwanda 10.08M 380.0% greater than South Africa 147.67% greater than South Africa
Woolworths (South Africa) 806.71K 40.0% less than South Africa 64.25% less than South Africa
Nelson Mandela 10.37M 96.0% greater than South Africa 96.99% greater than South Africa

Interests related to “South Africa” include “Safari”, “Tanzania”, “Rwanda”, “Woolworths (South Africa)” and “Nelson Mandela”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “South Africa” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.