STEM fields Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “STEM fields”? What is the Facebook ads cost of interest “STEM fields”? ADCostly analyzed the advertising costs of the interest “STEM fields”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “STEM fields”


Interest Audience CPC CPM
STEM fields 3.04M $0.78 $10.6

The interest “STEM fields” has 3.04M audiences in Facebook. The average CPC for interest “STEM fields” in 2020 is $0.78, and the average CPM is $10.6. Interests related to “STEM fields” include “Royal Air Force”, “National Science Teachers Association”, “FIRST Robotics Competition” and “United States Air Force”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.8, and the average CPM is $16.48.

Country Audience CPC CPM
Taiwan(China) 100.33K 96.25% less than the US 63.17% less than the US
Hong Kong(China) 97.29K 55.0% less than the US 58.25% less than the US
Germany 76.01K 77.5% less than the US 38.53% less than the US
United Kingdom 72.97K 60.0% less than the US 39.44% less than the US
Canada 54.73K 16.25% less than the US 48.79% less than the US

The interest”Royal Air Force” has 1.03M audiences in the United States. The average CPC is $0.8, and the average CPM is $16.48. Except the United States, descending order by the number of audiences, the top five countries are Taiwan(China), Hong Kong(China), Germany, United Kingdom and Canada. Taiwan(China) has the most audiences, Its CPC 96.25% less than the US and CPM 63.17% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Canada 54.73K 16.25% greater than the US 48.79% less than the US
Italy 9.12K 0.0% less than the US 76.27% less than the US
Australia 45.61K 47.5% less than the US 32.89% less than the US
Hong Kong(China) 97.29K 55.0% less than the US 58.25% less than the US
United Kingdom 72.97K 60.0% less than the US 39.44% less than the US

Except the United States, descending order according to CPC price, the top five countries are Canada, Italy, Australia, Hong Kong(China) and United Kingdom. Canada has the highest CPC, Its CPC 16.25% greater than the US and average CPM 48.79% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Australia 45.61K 47.5% less than the US 32.89% less than the US
Singapore 18.24K 77.5% less than the US 33.92% less than the US
Germany 76.01K 77.5% less than the US 38.53% less than the US
United Kingdom 72.97K 60.0% less than the US 39.44% less than the US
Japan 12.16K 66.25% less than the US 44.42% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Australia, Singapore, Germany, United Kingdom and Japan. Australia has the highest CPM, Its CPC 47.5% less than the US and CPM 32.89% less than the US.


5. STEM fields Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Royal Air Force 8.9M 24.36% greater than STEM fields 28.02% less than STEM fields
National Science Teachers Association 102.28K 82.05% less than STEM fields 31.42% less than STEM fields
FIRST Robotics Competition 257.57K 60.26% less than STEM fields 13.87% less than STEM fields
United States Air Force 55.86M 148.72% greater than STEM fields 47.36% less than STEM fields
Society of Women Engineers 80.03K 98.72% less than STEM fields 92.74% less than STEM fields

Interests related to “STEM fields” include “Royal Air Force”, “National Science Teachers Association”, “FIRST Robotics Competition”, “United States Air Force” and “Society of Women Engineers”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “STEM fields” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.