The Wall Street Journal Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “The Wall Street Journal”? What is the Facebook ads cost of interest “The Wall Street Journal”? ADCostly analyzed the advertising costs of the interest “The Wall Street Journal”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “The Wall Street Journal”


Interest Audience CPC CPM
The Wall Street Journal 39.47M $0.75 $8.62

The interest “The Wall Street Journal” has 39.47M audiences in Facebook. The average CPC for interest “The Wall Street Journal” in 2020 is $0.75, and the average CPM is $8.62. Interests related to “The Wall Street Journal” include “Time (magazine)”, “CNBC”, “Bloomberg Television” and “Bloomberg Businessweek”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.51, and the average CPM is $16.93.

Country Audience CPC CPM
India 2.6M 94.12% less than the US 97.46% less than the US
Canada 907.71K 45.1% less than the US 50.09% less than the US
Mexico 907.71K 82.35% less than the US 88.19% less than the US
United Kingdom 749.85K 33.33% less than the US 30.6% less than the US
Philippines 749.85K 92.16% less than the US 87.6% less than the US

The interest”Time (magazine)” has 24.98M audiences in the United States. The average CPC is $0.51, and the average CPM is $16.93. Except the United States, descending order by the number of audiences, the top five countries are India, Canada, Mexico, United Kingdom and Philippines. India has the most audiences, Its CPC 94.12% less than the US and CPM 97.46% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Hong Kong(China) 236.79K 300.0% greater than the US 31.6% greater than the US
Taiwan(China) 197.33K 292.16% greater than the US 9.86% less than the US
Singapore 197.33K 52.94% greater than the US 335.14% greater than the US
United Arab Emirates 78.93K 3.92% greater than the US 63.56% less than the US
Malaysia 197.33K 3.92% less than the US 62.2% less than the US

Except the United States, descending order according to CPC price, the top five countries are Hong Kong(China), Taiwan(China), Singapore, United Arab Emirates and Malaysia. Hong Kong(China) has the highest CPC, Its CPC 300.0% greater than the US and average CPM 31.6% greater than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Singapore 197.33K 52.94% greater than the US 335.14% greater than the US
Hong Kong(China) 236.79K 300.0% greater than the US 31.6% greater than the US
Japan 276.26K 84.31% less than the US 6.38% greater than the US
Taiwan(China) 197.33K 292.16% greater than the US 9.86% less than the US
Germany 157.86K 60.78% less than the US 10.99% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Singapore, Hong Kong(China), Japan, Taiwan(China) and Germany. Singapore has the highest CPM, Its CPC 52.94% greater than the US and CPM 335.14% greater than the US.


5. The Wall Street Journal Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Time (magazine) 1.38B 16.0% greater than The Wall Street Journal 13.11% less than The Wall Street Journal
CNBC 23.9M 45.33% less than The Wall Street Journal 10.32% less than The Wall Street Journal
Bloomberg Television 1.36M 17.33% greater than The Wall Street Journal 10.9% less than The Wall Street Journal
Bloomberg Businessweek 7.79M 17.33% greater than The Wall Street Journal 4.06% less than The Wall Street Journal
Associated Press 6.49M 53.33% less than The Wall Street Journal 63.23% less than The Wall Street Journal

Interests related to “The Wall Street Journal” include “Time (magazine)”, “CNBC”, “Bloomberg Television”, “Bloomberg Businessweek” and “Associated Press”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “The Wall Street Journal” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.