Travel agency Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Travel agency”? What is the Facebook ads cost of interest “Travel agency”? ADCostly analyzed the advertising costs of the interest “Travel agency”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Travel agency”


Interest Audience CPC CPM
Travel agency 208.72M $0.57 $9.96

The interest “Travel agency” has 208.72M audiences in Facebook. The average CPC for interest “Travel agency” in 2020 is $0.57, and the average CPM is $9.96. Interests related to “Travel agency” include “Adventure travel”, “British Airways”, “Expedia, Inc.” and “Philippine Airlines”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.65, and the average CPM is $14.96.

Country Audience CPC CPM
India 63.03M 95.38% less than the US 94.99% less than the US
United Kingdom 12.52M 44.62% less than the US 28.88% less than the US
Philippines 10.64M 92.31% less than the US 38.84% less than the US
Malaysia 9.18M 90.77% less than the US 64.44% less than the US
Pakistan 8.97M 98.46% less than the US 96.32% less than the US

The interest”Adventure travel” has 27.55M audiences in the United States. The average CPC is $0.65, and the average CPM is $14.96. Except the United States, descending order by the number of audiences, the top five countries are India, United Kingdom, Philippines, Malaysia and Pakistan. India has the most audiences, Its CPC 95.38% less than the US and CPM 94.99% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Canada 3.34M 43.08% less than the US 28.07% less than the US
United Kingdom 12.52M 44.62% less than the US 28.88% less than the US
Taiwan(China) 417.43K 47.69% less than the US 36.7% less than the US
Australia 5.64M 56.92% less than the US 26.67% greater than the US
Thailand 3.97M 70.77% less than the US 33.29% less than the US

Except the United States, descending order according to CPC price, the top five countries are Canada, United Kingdom, Taiwan(China), Australia and Thailand. Canada has the highest CPC, Its CPC 43.08% less than the US and average CPM 28.07% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Australia 5.64M 56.92% less than the US 26.67% greater than the US
Germany 626.15K 80.0% less than the US 3.61% less than the US
Hong Kong(China) 1.46M 84.62% less than the US 3.94% less than the US
NewZealand 1.04M 95.38% less than the US 15.64% less than the US
Canada 3.34M 43.08% less than the US 28.07% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Australia, Germany, Hong Kong(China), NewZealand and Canada. Australia has the highest CPM, Its CPC 56.92% less than the US and CPM 26.67% greater than the US.


5. Travel agency Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Adventure travel 323.64M 38.6% greater than Travel agency 51.91% greater than Travel agency
British Airways 7.3M 149.12% greater than Travel agency 71.49% less than Travel agency
Expedia, Inc. 15.61M 335.09% greater than Travel agency 41.57% less than Travel agency
Philippine Airlines 7.87M 629.82% greater than Travel agency 70.78% less than Travel agency
CheapOair 224.37K 12.28% less than Travel agency 140.16% greater than Travel agency

Interests related to “Travel agency” include “Adventure travel”, “British Airways”, “Expedia, Inc.”, “Philippine Airlines” and “CheapOair”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Travel agency” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.