Entertainment Facebook Ad Cost Report | ADCostly

Facebook ads cost tool - ADCostly

Are you running Facebook ads for interest “Entertainment”? What is the Facebook ads cost of interest “Entertainment”? ADCostly analyzed the advertising costs of the interest “Entertainment”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Entertainment”


Interest Audience CPC CPM
Entertainment 2.07B $0.36 $4.75

The interest “Entertainment” has 2.07B audiences in Facebook. The average CPC for interest “Entertainment” in 2020 is $0.36, and the average CPM is $4.75. Interests related to “Entertainment” include “Theatre”, “Action games”, “Online casino” and “Music video game”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.6, and the average CPM is $23.58.

Country Audience CPC CPM
India 513.94M 81.67% less than the US 98.22% less than the US
Philippines 145.06M 33.33% less than the US 66.07% less than the US
United Kingdom 78.75M 45.0% less than the US 34.94% less than the US
Pakistan 74.6M 75.0% less than the US 85.96% less than the US
Bangladesh 64.24M 80.0% less than the US 90.08% less than the US

The interest”Theatre” has 391.67M audiences in the United States. The average CPC is $0.6, and the average CPM is $23.58. Except the United States, descending order by the number of audiences, the top five countries are India, Philippines, United Kingdom, Pakistan and Bangladesh. India has the most audiences, Its CPC 81.67% less than the US and CPM 98.22% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Germany 24.87M 43.33% greater than the US 42.58% less than the US
Brazil 31.09M 21.67% greater than the US 65.61% less than the US
Thailand 18.65M 10.0% less than the US 75.57% less than the US
Singapore 8.29M 16.67% less than the US 41.56% less than the US
Hong Kong(China) 6.22M 20.0% less than the US 61.96% less than the US

Except the United States, descending order according to CPC price, the top five countries are Germany, Brazil, Thailand, Singapore and Hong Kong(China). Germany has the highest CPC, Its CPC 43.33% greater than the US and average CPM 42.58% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Australia 33.16M 38.33% less than the US 15.1% less than the US
Canada 39.37M 33.33% less than the US 27.31% less than the US
Ethiopia 10.36M 95.0% less than the US 27.65% less than the US
United Kingdom 78.75M 45.0% less than the US 34.94% less than the US
NewZealand 6.22M 100.0% less than the US 40.59% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Australia, Canada, Ethiopia, United Kingdom and NewZealand. Australia has the highest CPM, Its CPC 38.33% less than the US and CPM 15.1% less than the US.


5. Entertainment Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Theatre 602.91M 97.22% greater than Entertainment 127.37% less than Entertainment
Action games 179.89M 141.67% greater than Entertainment 111.16% less than Entertainment
Online casino 13.82M 200.0% greater than Entertainment 254.11% less than Entertainment
Music video game 26.74M 77.78% greater than Entertainment 9.89% less than Entertainment
First-person shooter games 657.11M 136.11% greater than Entertainment 132.42% less than Entertainment

Interests related to “Entertainment” include “Theatre”, “Action games”, “Online casino”, “Music video game” and “First-person shooter games”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Entertainment” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.