Michaels Stores Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Michaels Stores”? What is the Facebook ads cost of interest “Michaels Stores”? ADCostly analyzed the advertising costs of the interest “Michaels Stores”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Michaels Stores”


Interest Audience CPC CPM
Michaels Stores 7.57M $0.58 $12.66

The interest “Michaels Stores” has 7.57M audiences in Facebook. The average CPC for interest “Michaels Stores” in 2020 is $0.58, and the average CPM is $12.66. Interests related to “Michaels Stores” include “Visit Las Vegas”, “NCIS (TV series)”, “Michaels Stores” and “Hobby Lobby”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.69, and the average CPM is $16.0.

Country Audience CPC CPM
Canada 174.02K 40.58% less than the US 30.25% less than the US
Netherlands 151.32K 89.86% less than the US 5.19% less than the US
South Africa 143.76K 88.41% less than the US 63.5% less than the US
United Kingdom 98.36K 55.07% less than the US 111.75% greater than the US
Australia 98.36K 14.49% less than the US 8.94% greater than the US

The interest”Visit Las Vegas” has 5.59M audiences in the United States. The average CPC is $0.69, and the average CPM is $16.0. Except the United States, descending order by the number of audiences, the top five countries are Canada, Netherlands, South Africa, United Kingdom and Australia. Canada has the most audiences, Its CPC 40.58% less than the US and CPM 30.25% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Australia 98.36K 14.49% less than the US 8.94% greater than the US
Canada 174.02K 40.58% less than the US 30.25% less than the US
Singapore 7.57K 52.17% less than the US 51.19% greater than the US
United Kingdom 98.36K 55.07% less than the US 111.75% greater than the US
Ireland 22.7K 62.32% less than the US 49.25% less than the US

Except the United States, descending order according to CPC price, the top five countries are Australia, Canada, Singapore, United Kingdom and Ireland. Australia has the highest CPC, Its CPC 14.49% less than the US and average CPM 8.94% greater than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
United Kingdom 98.36K 55.07% less than the US 111.75% greater than the US
Singapore 7.57K 52.17% less than the US 51.19% greater than the US
Australia 98.36K 14.49% less than the US 8.94% greater than the US
Netherlands 151.32K 89.86% less than the US 5.19% less than the US
Denmark 37.83K 72.46% less than the US 8.13% less than the US

Except the United States, descending order according to average CPM price, the top five countries are United Kingdom, Singapore, Australia, Netherlands and Denmark. United Kingdom has the highest CPM, Its CPC 55.07% less than the US and CPM 111.75% greater than the US.


5. Michaels Stores Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Visit Las Vegas 1.45M 813.79% greater than Michaels Stores 115.48% greater than Michaels Stores
NCIS (TV series) 6.87M 331.03% greater than Michaels Stores 50.08% less than Michaels Stores
Michaels Stores 7.57M 0.0% less than Michaels Stores 0.0% less than Michaels Stores
Hobby Lobby 4.39M 32.76% greater than Michaels Stores 5.85% less than Michaels Stores
Our Lady of Perpetual Help 4.92M 75.86% less than Michaels Stores 80.96% less than Michaels Stores

Interests related to “Michaels Stores” include “Visit Las Vegas”, “NCIS (TV series)”, “Michaels Stores”, “Hobby Lobby” and “Our Lady of Perpetual Help”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Michaels Stores” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.