Small business Facebook Ad Cost Report | ADCostly
Are you running Facebook ads for interest “Small business”? What is the Facebook ads cost of interest “Small business”? ADCostly analyzed the advertising costs of the interest “Small business”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.
1. The Facebook Ads Cost Of Interest “Small business”
| Interest | Audience | CPC | CPM |
| Small business | 208.27M | $0.55 | $8.36 |
The interest “Small business” has 208.27M audiences in Facebook. The average CPC for interest “Small business” in 2020 is $0.55, and the average CPM is $8.36. Interests related to “Small business” include “Small Business Innovation Research”, “Entrepreneurs' Organization”, “Email marketing” and “Cyber Monday”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.
2. Advertising Costs Of Top 5 Countries With The Most Audience
*Benchmark: The average CPC in the United States is $0.87, and the average CPM is $24.79.
| Country | Audience | CPC | CPM |
| India | 18.74M | 88.51% less than the US | 91.45% less than the US |
| Brazil | 12.29M | 91.95% less than the US | 93.26% less than the US |
| Indonesia | 9.16M | 42.53% less than the US | 80.19% less than the US |
| United Kingdom | 6.87M | 95.4% less than the US | 25.01% less than the US |
| Thailand | 6.04M | 89.66% less than the US | 72.57% less than the US |
The interest”Small Business Innovation Research” has 43.74M audiences in the United States. The average CPC is $0.87, and the average CPM is $24.79. Except the United States, descending order by the number of audiences, the top five countries are India, Brazil, Indonesia, United Kingdom and Thailand. India has the most audiences, Its CPC 88.51% less than the US and CPM 91.45% less than the US.
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Learn More3. Advertising Costs Of Top 5 Countries With The Highest CPC
| Country | Audience | CPC | CPM |
| Taiwan(China) | 1.67M | 36.78% greater than the US | 85.6% less than the US |
| Russia | 2.5M | 21.84% less than the US | 65.11% less than the US |
| Australia | 5.21M | 22.99% less than the US | 37.96% less than the US |
| Indonesia | 9.16M | 42.53% less than the US | 80.19% less than the US |
| Canada | 5.0M | 68.97% less than the US | 34.21% less than the US |
Except the United States, descending order according to CPC price, the top five countries are Taiwan(China), Russia, Australia, Indonesia and Canada. Taiwan(China) has the highest CPC, Its CPC 36.78% greater than the US and average CPM 85.6% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.
4. Advertising Costs Of Top 5 Countries With The Highest CPM
| Country | Audience | CPC | CPM |
| United Kingdom | 6.87M | 95.4% less than the US | 25.01% less than the US |
| France | 1.04M | 95.4% less than the US | 31.87% less than the US |
| Canada | 5.0M | 68.97% less than the US | 34.21% less than the US |
| Australia | 5.21M | 22.99% less than the US | 37.96% less than the US |
| Germany | 1.04M | 100.0% less than the US | 54.62% less than the US |
Except the United States, descending order according to average CPM price, the top five countries are United Kingdom, France, Canada, Australia and Germany. United Kingdom has the highest CPM, Its CPC 95.4% less than the US and CPM 25.01% less than the US.
5. Small business Expansion Facebook Interests Analysis
| Interest | Audience | CPC | CPM |
| Small Business Innovation Research | 5.84K | 190.91% greater than Small business | 40.43% less than Small business |
| Entrepreneurs' Organization | 228.49K | 16.36% less than Small business | 87.56% less than Small business |
| Email marketing | 16.96M | 20.0% less than Small business | 10.89% less than Small business |
| Cyber Monday | 75.25M | 21.82% less than Small business | 41.99% less than Small business |
| Creative entrepreneurship | 9.59M | 25.45% less than Small business | 54.55% less than Small business |
Interests related to “Small business” include “Small Business Innovation Research”, “Entrepreneurs' Organization”, “Email marketing”, “Cyber Monday” and “Creative entrepreneurship”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Small business” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.
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