Strategy games Facebook Ad Cost Report | ADCostly

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Are you running Facebook ads for interest “Strategy games”? What is the Facebook ads cost of interest “Strategy games”? ADCostly analyzed the advertising costs of the interest “Strategy games”. Then ADCostly produced the following data report. The report includes average CPM, CPC, CTR and CPA cost benchmarks. Hope it can help you make a cost less ad.


1. The Facebook Ads Cost Of Interest “Strategy games”


Interest Audience CPC CPM
Strategy games 67.36M $0.98 $13.16

The interest “Strategy games” has 67.36M audiences in Facebook. The average CPC for interest “Strategy games” in 2020 is $0.98, and the average CPM is $13.16. Interests related to “Strategy games” include “Word games”, “Open world”, “Action games” and “Music video game”. These related Facebook interests can be included in the keywords when advertising. Their reports can be viewed at the end of this report. If you need to get more audience of interests, you can check it through ADCostly.


2. Advertising Costs Of Top 5 Countries With The Most Audience


*Benchmark: The average CPC in the United States is $0.84, and the average CPM is $26.52.

Country Audience CPC CPM
Philippines 9.83M 75.0% less than the US 94.0% less than the US
India 8.02M 92.86% less than the US 97.51% less than the US
United Kingdom 3.03M 67.86% greater than the US 24.25% less than the US
Malaysia 2.76M 51.19% less than the US 86.16% less than the US
Burma 2.22M 30.95% less than the US 85.22% less than the US

The interest”Word games” has 9.3M audiences in the United States. The average CPC is $0.84, and the average CPM is $26.52. Except the United States, descending order by the number of audiences, the top five countries are Philippines, India, United Kingdom, Malaysia and Burma. Philippines has the most audiences, Its CPC 75.0% less than the US and CPM 94.0% less than the US.


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3. Advertising Costs Of Top 5 Countries With The Highest CPC


Country Audience CPC CPM
Taiwan(China) 336.8K 115.48% greater than the US 19.72% less than the US
Hong Kong(China) 673.6K 84.52% greater than the US 12.1% less than the US
Singapore 538.88K 82.14% greater than the US 44.16% less than the US
United Kingdom 3.03M 67.86% greater than the US 24.25% less than the US
Canada 1.35M 59.52% greater than the US 30.28% less than the US

Except the United States, descending order according to CPC price, the top five countries are Taiwan(China), Hong Kong(China), Singapore, United Kingdom and Canada. Taiwan(China) has the highest CPC, Its CPC 115.48% greater than the US and average CPM 19.72% less than the US. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.


4. Advertising Costs Of Top 5 Countries With The Highest CPM


Country Audience CPC CPM
Poland 538.88K 30.95% less than the US 144.08% greater than the US
Australia 943.04K 20.24% greater than the US 25.23% greater than the US
Hong Kong(China) 673.6K 84.52% greater than the US 12.1% less than the US
Taiwan(China) 336.8K 115.48% greater than the US 19.72% less than the US
United Kingdom 3.03M 67.86% greater than the US 24.25% less than the US

Except the United States, descending order according to average CPM price, the top five countries are Poland, Australia, Hong Kong(China), Taiwan(China) and United Kingdom. Poland has the highest CPM, Its CPC 30.95% less than the US and CPM 144.08% greater than the US.


5. Strategy games Expansion Facebook Interests Analysis


Interest Audience CPC CPM
Word games 73.5M 56.12% less than Strategy games 59.5% less than Strategy games
Open world 48.48M 42.86% less than Strategy games 54.56% less than Strategy games
Action games 179.89M 11.22% greater than Strategy games 23.78% less than Strategy games
Music video game 26.74M 34.69% less than Strategy games 67.48% less than Strategy games
First-person shooter games 657.11M 13.27% greater than Strategy games 16.11% less than Strategy games

Interests related to “Strategy games” include “Word games”, “Open world”, “Action games”, “Music video game” and “First-person shooter games”. These Facebook interests all have a good number of audiences, and their comparison with the average CPM and CPC data of the interest “Strategy games” is shown in the table above. These are all good keywords when you run Facebook ads. More detailed CPC and CPM can be viewed on the Audience page of ADCostly.